Saltillo

As of June 2026, Saltillo has 514 active Airbnb and VRBO listings. This represents a 7% increase from the previous year.

The average Airbnb or VRBO in Saltillo generates $108K per year. High-performing properties earn $214K/year, while low-performing properties earn $30K/year. Supply growth outpacing stagnant revenue signals intensifying competition for a flat demand base, with the wide performance gap suggesting market bifurcation where differentiated properties capture disproportionate share amid 28% occupancy constraints.

Airbnb and VRBO can be profitable in Saltillo. Average annual revenue is $108K with 28% occupancy. High-performing properties earn up to $214K/year. Despite modest supply growth, revenue declined significantly year-over-year, suggesting demand softening outpaces new listings. The substantial gap between average and high performers indicates market differentiation, where property-specific factors create meaningful performance variance in a competitive environment.

The average occupancy rate for Airbnbs and VRBOs in Saltillo is 28%. This occupancy level, combined with an average nightly rate of $1K, results in a RevPAR (revenue per available room) of $223 per day.

4+ bedroom properties demonstrate the strongest performance in Saltillo, with annual revenue of $276K. These properties balance operating costs and rental demand most effectively in the Saltillo market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Saltillo area. I don't have reliable information about short-term rental regulations or enforcement reality for Saltillo. This could refer to Saltillo, Mexico (Coahuila's capital) or a smaller U.S. city. Without verified data on permit requirements, occupancy rules, and actual enforcement practices, I recommend contacting the local municipal government directly for current STR regulations and compliance requirements. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Saltillo Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 7% year-over-year, while RevPAR has decreased 26%. This indicates balanced supply-demand dynamics. The significant gap between average ($107,508) and top-performing properties ($214,265) suggests market differentiation is widening, with competition intensifying as supply grows faster than revenue recovery. Low occupancy at 28% reflects substantial unutilized capacity across the market.

Launch around April, 2-3 months before peak fall season (July peaks). This pre-peak timing lets you build reviews when competition is 50% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-February) when gaining traction is harder.

The most common amenities in Saltillo listings include: Kitchen (98%), Tv (96%), Washing Machine (61%), Parking (61%), Air Conditioning (61%). Amenities that boost revenue the most include Bbq, Washing Machine, Pets Allowed, with Bbq properties earning approximately 45% more ($272K/year vs $187K/year).

Monthly estimated revenue per listing in Saltillo over the last 12 months: May: $7K, June: $7K, July: $9K, August: $8K, September: $7K, October: $7K, November: $6K, December: $6K, January: $5K, February: $4K, March: $7K, April: $8K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Saltillo is $1K, up 34% year-over-year. By property size: 1-bedroom properties average $751/night, 2-bedroom properties average $1K/night, 3-bedroom properties average $1K/night, 4+ bedroom properties average $2K/night. Rates peak in April and are lowest in May.

Guests in Saltillo book an average of 11 days in advance, down 32% from last year. By property size: 1-bedroom: 10 days, 2-bedroom: 10 days, 3-bedroom: 11 days, 4+ bedroom: 18 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Saltillo Airbnb and VRBO market has seen the following changes: supply grew 7%, revenue per listing decreased 26%, occupancy fell 31%, average nightly rates increased 34%, and lead time decreased 32%. The combination of rising rates amid falling occupancy and shortened booking windows suggests oversupply is fragmenting the market, with the significant gap between average ($107,508) and top-performing listings ($214,265) indicating extreme performance stratification.

In Saltillo, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Wednesday. Weekends show 24% higher occupancy than weekdays.