Querétaro

As of May 2026, Querétaro, San Miguel de Allende, Guanajuato have 3,499 active Airbnb and VRBO listings. This represents a 8% decrease from the previous year.

The average Airbnb or VRBO in Querétaro generates $135K per year. High-performing properties earn $365K/year, while low-performing properties earn $46K/year. The substantial variance between high and low performers suggests that revenue outcomes are heavily bifurcated, reflecting an environment where top-tier assets capture a disproportionate share of the market despite an 8% contraction in total supply.

Airbnb and VRBO can be profitable in Querétaro. Average annual revenue is $135K with 26% occupancy. High-performing properties earn up to $365K/year. With supply decreasing 8% year-over-year, the market is currently consolidating, concentrating potential returns into the most optimized properties as overall demand softens slightly.

The average occupancy rate for Airbnbs and VRBOs in Querétaro is 26%. This occupancy level, combined with an average nightly rate of $1K, results in a RevPAR (revenue per available room) of $278 per day.

4+ bedroom properties demonstrate the strongest performance in Querétaro, with annual revenue of $407K. These properties balance operating costs and rental demand most effectively in the Querétaro market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Querétaro area. Querétaro: Lenient. No specific STR regulations or permits required. Minimal enforcement, hosts operate freely. San Miguel de Allende: Moderate. Municipal license required, property tax compliance, neighbor notification. Enforcement increasing due to housing concerns but inconsistent. Guanajuato: Lenient. No formal STR permit system. Operates under general tourism rules. Light enforcement, widespread informal operations. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Querétaro Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 8% year-over-year, while RevPAR has decreased 6%. This indicates balanced supply-demand dynamics. This simultaneous reduction in both supply and revenue suggests a market adjustment where the exit of underperforming inventory is stabilizing the broader competitive landscape.

Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is -12% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-February) when gaining traction is harder.

The most common amenities in Querétaro listings include: Tv (95%), Kitchen (93%), Parking (63%), Pets Allowed (57%), Balcony (44%). Amenities that boost revenue the most include Pool, Bbq, Heating, with Pool properties earning approximately 49% more ($324K/year vs $217K/year).

Monthly estimated revenue per listing in Querétaro over the last 12 months: May: $7K, June: $7K, July: $9K, August: $9K, September: $8K, October: $8K, November: $8K, December: $12K, January: $8K, February: $6K, March: $9K, April: $11K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Querétaro is $1K, up 26% year-over-year. By property size: 1-bedroom properties average $882/night, 2-bedroom properties average $1K/night, 3-bedroom properties average $2K/night, 4+ bedroom properties average $4K/night. Rates peak in December and are lowest in May.

Guests in Querétaro book an average of 16 days in advance, down 28% from last year. By property size: 1-bedroom: 15 days, 2-bedroom: 15 days, 3-bedroom: 16 days, 4+ bedroom: 23 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Querétaro Airbnb and VRBO market has seen the following changes: supply declined 8%, revenue per listing decreased 6%, occupancy fell 14%, average nightly rates increased 26%, and lead time decreased 28%. These shifts highlight a trend toward shorter booking windows and higher price sensitivity, indicating that the market is currently navigating a period of reduced guest volume.

In Querétaro, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 49% higher occupancy than weekdays.