Pochutla
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Overview
Annual Rev
MX$297.7k
12 mo avg
↓9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓7%
from prior 12 mo
Avg daily rate
MX$2,299
12 mo avg
↑11%
from prior 12 mo
Lead time
28 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
MX$693
12 mo avg
↓12%
from prior 12 mo
Methodology note: Figures reflect Pochutla market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Heating | — | +$542,887 | — | — |
| Pool | 🔒 1•• (••%) | 🔒 +$4••••• (+•••%) | 🔒 $7••••• | 🔒 $3••••• |
| Barbecue | 🔒 4• (••%) | 🔒 +$3••••• (+••%) | 🔒 $8••••• | 🔒 $5••••• |
| TV | 🔒 1•• (••%) | 🔒 +$2••••• (+••%) | 🔒 $6••••• | 🔒 $4••••• |
| Parking | 🔒 2•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $6••••• | 🔒 $4••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $6••••• | 🔒 $5••••• |
| Gym | 🔒 5• (••%) | 🔒 +$9•••• (+••%) | 🔒 $6••••• | 🔒 $5••••• |
| Hot Tub | 🔒 1• (•%) | 🔒 +$3•••• (+•%) | 🔒 $6••••• | 🔒 $5••••• |
| Internet | 🔒 1•• (••%) | 🔒 +$2•••• (+•%) | 🔒 $5••••• | 🔒 $5••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.8 nights)
2 bedrooms (6.1 nights)
1 bedroom (5.5 nights)
4+ bedrooms (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$56)
3 bedrooms (MX$47)
2 bedrooms (MX$41)
1 bedroom (MX$20)
Professional host share
Professionally managed (63%)
Independent hosts (37%)
Over the 12 months ending August 2026, the Pochutla market averaged 1,278 active Airbnb and VRBO listings, up 3% from a year earlier and up 111% over two years.
An average Pochutla listing earns $205K/year. High-performing listings earn $781K, while low-performing listings earn $70K.
Average occupancy in Pochutla is 22%, producing RevPAR of $485 per available night.
4+ bedroom listings generate the highest average annual revenue in Pochutla, at $796K.
Rules vary across Pochutla. Puerto Escondido: Lenient. No specific STR regulations or permits required at municipal level. Federal tax registration (RFC) recommended but rarely enforced. Hosts operate freely with minimal oversight. Huatulco: Lenient. No dedicated STR licensing system. Basic business registration optional. Tourism zone has informal monitoring but no active enforcement of rental restrictions. Pochutla: Lenient. No STR-specific regulations. Minimal municipal oversight. Hosts operate without permits or registration requirements. Virtually no enforcement. Verify requirements for the property's jurisdiction.
The Pochutla Airbnb and VRBO market appears broadly balanced. Supply has grown 3% year-over-year, while RevPAR has decreased 2%, showing no clear supply-demand imbalance.
RevPAR is highest in January and December; it is lowest in September and October.
The most common amenities are Internet (97%), Kitchen (95%), Parking (91%). The strongest positive revenue associations are Pool (+128%), Parking (+107%), Washing Machine (+64%).
Average daily rate in Pochutla is $3K, up 13% year-over-year. Rates peak in April and are lowest in October.
Guests in Pochutla book an average of 28 days in advance, down 9% from last year. Booking windows range from 27 days for 1-bedroom listings to 38 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 11% higher than weekday occupancy.