Parras
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Overview
Annual Rev
MX$317.6k
12 mo avg
↑16%
from prior 12 mo
Occupancy rate
10%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
MX$3,948
12 mo avg
↑44%
from prior 12 mo
Lead time
28 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
MX$735
12 mo avg
↑12%
from prior 12 mo
Methodology note: Figures reflect Parras market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +$170,125 | — | — |
| Heating | 🔒 1• (••%) | 🔒 +$2•••• (+•%) | 🔒 $9••••• | 🔒 $9••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (18.1 nights)
3 bedrooms (10.7 nights)
4+ bedrooms (3.6 nights)
2 bedrooms (2.7 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$73)
3 bedrooms (MX$22)
1 bedroom (MX$16)
2 bedrooms (MX$0)
Professional host share
Independent hosts (56%)
Professionally managed (44%)
Over the 12 months ending August 2026, the Parras market averaged 451 active Airbnb and VRBO listings, up 18% from a year earlier and up 114% over two years.
An average Parras listing earns $225K/year. High-performing listings earn $935K, while low-performing listings earn $75K.
Average occupancy in Parras is 12%, producing RevPAR of $553 per available night.
4+ bedroom listings generate the highest average annual revenue in Parras, at $764K.
Rules vary across Parras. I don't have reliable, current data on short-term rental regulations or enforcement realities for Parras, Saltillo, and Torreón in Coahuila, Mexico. These smaller Mexican cities may have minimal formal STR frameworks, or regulations may exist at state/municipal levels that aren't well-documented in available sources. For accurate information, I recommend contacting each municipality's tourism or licensing department directly, or consulting local property management companies familiar with actual enforcement practices. Verify requirements for the property's jurisdiction.
The Parras Airbnb and VRBO market shows signs of oversaturation. Supply has grown 18% year-over-year, while RevPAR has decreased 7%, suggesting supply is outpacing demand.
RevPAR is highest in April and May; it is lowest in February and June.
The most common amenities are TV (90%), Internet (90%), Kitchen (87%). The strongest positive revenue associations are Air Conditioning (+131%), Washing Machine (+100%), Bbq (+35%).
Average daily rate in Parras is $5K, up 23% year-over-year. Rates peak in February and are lowest in August.
Guests in Parras book an average of 28 days in advance, down 7% from last year. Booking windows range from 20 days for 1-bedroom listings to 36 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 227% higher than weekday occupancy.