Oaxaca
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Annual revenue (actual)
MX$301.5k
12 mo avg
↑14%
from prior 12 mo
Occupancy rate
39%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
MX$1,832
12 mo avg
↑25%
from prior 12 mo
Lead time
31 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
MX$633
12 mo avg
↑6%
from prior 12 mo
Methodology note: Figures reflect Oaxaca market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +$824,063 | — | — |
| Pool | 🔒 7• (•%) | 🔒 +$6••••• (+•••%) | 🔒 $1•••••• | 🔒 $4••••• |
| Bicycles | 🔒 2• (•%) | 🔒 +$2••••• (+••%) | 🔒 $7••••• | 🔒 $4••••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +$2••••• (+••%) | 🔒 $7••••• | 🔒 $4••••• |
| Heating | 🔒 1•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $6••••• | 🔒 $4••••• |
| Gym | 🔒 3• (•%) | 🔒 +$1••••• (+••%) | 🔒 $6••••• | 🔒 $4••••• |
| TV | 🔒 1••• (••%) | 🔒 +$1••••• (+••%) | 🔒 $5••••• | 🔒 $3••••• |
| Parking | 🔒 9•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $5••••• | 🔒 $4••••• |
| Pets Allowed | 🔒 3•• (••%) | 🔒 +$8•••• (+••%) | 🔒 $5••••• | 🔒 $4••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (7.0 nights)
1 bedroom (6.0 nights)
2 bedrooms (5.3 nights)
3 bedrooms (5.0 nights)
4+ bedrooms (3.9 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$45)
3 bedrooms (MX$27)
2 bedrooms (MX$23)
Studio (MX$22)
1 bedroom (MX$16)
Professional host share
Professionally managed (60%)
Independent hosts (40%)
Over the 12 months ending September 2026, the Oaxaca market averaged 3,876 active Airbnb and VRBO listings, down 1% from a year earlier and up 28% over two years.
An average Oaxaca listing earns $205K/year. High-performing listings earn $887K, while low-performing listings earn $63K.
Average occupancy in Oaxaca is 23%, producing RevPAR of $455 per available night.
4+ bedroom listings generate the highest average annual revenue in Oaxaca, at $746K.
Rules vary across Oaxaca. Oaxaca: Lenient. No specific STR regulations or permits required. Minimal enforcement, hosts operate freely with basic business registration. Puerto Escondido: Lenient. No formal STR licensing system. Hosts register as general businesses if at all. Virtually no enforcement of rental activity. Huatulco: Lenient. No dedicated STR regulations. Some properties register with tourism board voluntarily. Light enforcement, market operates informally with minimal oversight. Verify requirements for the property's jurisdiction.
The Oaxaca Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 1% year-over-year, while RevPAR has increased 21%, suggesting demand is outpacing available supply.
RevPAR is highest in July and December; it is lowest in September and June.
The most common amenities are Internet (100%), Kitchen (97%), TV (87%). The strongest positive revenue associations are Pool (+137%), Washing Machine (+73%), Bbq (+61%).
Average daily rate in Oaxaca is $2K, up 33% year-over-year. Rates peak in July and are lowest in September.
Guests in Oaxaca book an average of 31 days in advance, down 3% from last year. Booking windows range from 28 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 23% higher than weekday occupancy.
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