Monterrey
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Overview
Annual Rev
MX$249k
12 mo avg
↑1%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓13%
from prior 12 mo
Avg daily rate
MX$1,536
12 mo avg
↑34%
from prior 12 mo
Lead time
17 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
MX$513
12 mo avg
↓5%
from prior 12 mo
Methodology note: Figures reflect Monterrey market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +$263,419 | — | — |
| Lake Access | 🔒 2• (•%) | 🔒 +$2••••• (+••%) | 🔒 $5••••• | 🔒 $3••••• |
| Pool | 🔒 4•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $4••••• | 🔒 $2••••• |
| EV Charger | 🔒 2• (•%) | 🔒 +$1••••• (+••%) | 🔒 $4••••• | 🔒 $3••••• |
| Bicycles | 🔒 9 (•%) | 🔒 +$1••••• (+••%) | 🔒 $4••••• | 🔒 $3••••• |
| Gym | 🔒 4•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $4••••• | 🔒 $2••••• |
| Barbecue | 🔒 6•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $3••••• | 🔒 $2••••• |
| Pets Allowed | 🔒 7•• (••%) | 🔒 +$8•••• (+••%) | 🔒 $3••••• | 🔒 $2••••• |
| Ski | 🔒 8 (•%) | 🔒 +$8•••• (+••%) | 🔒 $3••••• | 🔒 $3••••• |
| Parking | 🔒 2••• (••%) | 🔒 +$7•••• (+••%) | 🔒 $3••••• | 🔒 $2••••• |
| Heating | 🔒 2••• (••%) | 🔒 +$2•••• (+••%) | 🔒 $3••••• | 🔒 $2••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.4 nights)
4+ bedrooms (5.8 nights)
2 bedrooms (5.5 nights)
1 bedroom (5.4 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$44)
3 bedrooms (MX$31)
2 bedrooms (MX$25)
1 bedroom (MX$17)
Professional host share
Professionally managed (83%)
Independent hosts (17%)
Over the 12 months ending August 2026, the Monterrey market averaged 5,099 active Airbnb and VRBO listings, up 23% from a year earlier and up 61% over two years.
An average Monterrey listing earns $208K/year. High-performing listings earn $530K, while low-performing listings earn $79K.
Average occupancy in Monterrey is 30%, producing RevPAR of $446 per available night.
4+ bedroom listings generate the highest average annual revenue in Monterrey, at $470K.
Rules vary across Monterrey. Monterrey: Lenient. No specific STR regulations, general business registration recommended. Minimal enforcement, hosts operate freely. San Pedro Garza García: Moderate. Business permit required, zoning restrictions in residential areas. Selective enforcement in luxury zones. Santiago: Lenient. No formal STR framework, basic business license suggested. Virtually no enforcement, market self-regulates. Verify requirements for the property's jurisdiction.
The Monterrey Airbnb and VRBO market appears broadly balanced. Supply has grown 23% year-over-year, while RevPAR has increased 9%, showing no clear supply-demand imbalance.
RevPAR is highest in June and March; it is lowest in February and January.
The most common amenities are Air Conditioning (100%), Internet (98%), TV (98%). The strongest positive revenue associations are Pool (+71%), Gym (+46%), Washing Machine (+45%).
Average daily rate in Monterrey is $2K, up 37% year-over-year. Rates peak in June and are lowest in September.
Guests in Monterrey book an average of 17 days in advance, down 12% from last year. Booking windows range from 15 days for 1-bedroom listings to 23 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 43% higher than weekday occupancy.