Mazatlan

As of May 2026, Mazatlán, El Rosario, Concordia have 5,621 active Airbnb and VRBO listings. This represents a 5% decrease from the previous year.

The average Airbnb or VRBO in Mazatlan generates $153K per year. High-performing properties earn $616K/year, while low-performing properties earn $58K/year. The massive revenue delta suggests market polarization, where top earners command significant premiums over the average, likely due to specific asset positioning within a shrinking supply landscape.

Airbnb and VRBO can be profitable in Mazatlan. Average annual revenue is $153K with 18% occupancy. High-performing properties earn up to $616K/year. The low occupancy rate paired with high top-tier earnings points to a market heavily reliant on premium performance to offset broader seasonal demand volatility.

The average occupancy rate for Airbnbs and VRBOs in Mazatlan is 18%. This occupancy level, combined with an average nightly rate of $2K, results in a RevPAR (revenue per available room) of $351 per day.

4+ bedroom properties demonstrate the strongest performance in Mazatlan, with annual revenue of $407K. These properties balance operating costs and rental demand most effectively in the Mazatlan market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Mazatlan area. Mazatlán: Lenient. State tourism registration recommended, municipal permits vary by zone. Light enforcement, many hosts operate informally without full compliance. El Rosario: Lenient. Minimal formal STR regulations, basic business permits suggested. Very light enforcement, small market with informal operations common. Concordia: Lenient. No specific STR framework, general business licensing applies. Negligible enforcement, limited rental activity, informal hosting typical. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Mazatlan Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 5% year-over-year, while RevPAR has decreased 23%. This indicates balanced supply-demand dynamics. The simultaneous contraction in supply and revenue suggests that market consolidation is occurring as less efficient operators exit, potentially stabilizing the competitive landscape over time.

Launch around January, 2-3 months before peak spring season (April peaks). This pre-peak timing lets you build reviews when competition is -39% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-October) when gaining traction is harder.

The most common amenities in Mazatlan listings include: Air Conditioning (99%), Tv (97%), Kitchen (94%), Pool (71%), Washing Machine (65%). Amenities that boost revenue the most include Sauna, Hot Tub, Pool, with Sauna properties earning approximately 59% more ($589K/year vs $371K/year).

Monthly estimated revenue per listing in Mazatlan over the last 12 months: May: $7K, June: $8K, July: $16K, August: $15K, September: $7K, October: $7K, November: $9K, December: $13K, January: $10K, February: $11K, March: $9K, April: $16K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Mazatlan is $2K, up 0% year-over-year. By property size: 1-bedroom properties average $1K/night, 2-bedroom properties average $2K/night, 3-bedroom properties average $3K/night, 4+ bedroom properties average $6K/night. Rates peak in April and are lowest in October.

Guests in Mazatlan book an average of 28 days in advance, down 17% from last year. By property size: 1-bedroom: 24 days, 2-bedroom: 29 days, 3-bedroom: 31 days, 4+ bedroom: 36 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Mazatlan Airbnb and VRBO market has seen the following changes: supply declined 5%, revenue per listing decreased 23%, occupancy fell 11%, average nightly rates increased 0%, and lead time decreased 17%. Shorter lead times and lower occupancy suggest a shift toward last-minute booking patterns, pressuring overall revenue despite stable nightly rates.

In Mazatlan, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Wednesday. Weekends show 44% higher occupancy than weekdays.