Holbox

As of June 2026, Holbox has 556 active Airbnb and VRBO listings. This represents a 10% decrease from the previous year.

The average Airbnb or VRBO in Holbox generates $448K per year. High-performing properties earn $1.9M/year, while low-performing properties earn $126K/year. Declining supply paired with revenue growth signals strengthening demand, yet the 26% occupancy rate and wide performance gap suggest market bifurcation—where differentiated properties capture disproportionate share while standardized inventory faces intensifying pressure.

Airbnb and VRBO can be profitable in Holbox. Average annual revenue is $448K with 26% occupancy. High-performing properties earn up to $1.9M/year. Declining supply paired with flat revenue suggests market saturation despite fewer listings, while the 4x gap between average and top performers indicates significant operational or positioning variance among hosts.

The average occupancy rate for Airbnbs and VRBOs in Holbox is 26%. This occupancy level, combined with an average nightly rate of $4K, results in a RevPAR (revenue per available room) of $1K per day.

4+ bedroom properties demonstrate the strongest performance in Holbox, with annual revenue of $2.4M. These properties balance operating costs and rental demand most effectively in the Holbox market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Holbox area. Holbox: Lenient. No specific STR permits or registration required at municipal level. Federal tax obligations (RFC) apply. No owner-occupancy rules or rental caps. Minimal enforcement - island operates informally with tourism-driven economy. Most hosts operate without formal licensing beyond basic business registration. Enforcement largely non-existent given remote location and tourism dependency. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Holbox Airbnb and VRBO market is currently showing balanced with strong demand conditions. Supply has declined 10% year-over-year, while RevPAR has increased 10%. This indicates healthy demand growth outpacing supply. The significant gap between average revenue ($448K) and top performers ($1.9M) suggests market segmentation, where differentiated properties command premium pricing despite the modest 26% occupancy rate, pointing to a market where positioning and property caliber drive outsized returns.

Launch around October, 2-3 months before peak winter season (January peaks). This pre-peak timing lets you build reviews when competition is 78% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-September) when gaining traction is harder.

The most common amenities in Holbox listings include: Air Conditioning (98%), Kitchen (83%), Balcony (69%), Tv (62%), Pool (61%). Amenities that boost revenue the most include Pool, Bbq, Washing Machine, with Pool properties earning approximately 120% more ($1.2M/year vs $546K/year).

Monthly estimated revenue per listing in Holbox over the last 12 months: May: $21K, June: $23K, July: $28K, August: $30K, September: $13K, October: $16K, November: $26K, December: $43K, January: $51K, February: $40K, March: $41K, April: $36K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Holbox is $4K, up 9% year-over-year. By property size: 1-bedroom properties average $3K/night, 2-bedroom properties average $4K/night, 3-bedroom properties average $8K/night, 4+ bedroom properties average $7K/night. Rates peak in January and are lowest in May.

Guests in Holbox book an average of 34 days in advance, down 15% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 38 days, 3-bedroom: 46 days, 4+ bedroom: 19 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Holbox Airbnb and VRBO market has seen the following changes: supply declined 10%, revenue per listing increased 10%, occupancy rose 6%, average nightly rates increased 9%, and lead time decreased 15%. The supply contraction combined with rising rates and shortened booking windows suggests tightening supply-demand dynamics, though the substantial gap between average ($448K) and top-performing listings ($1.9M) indicates significant performance stratification in the market.

In Holbox, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Thursday and are lowest on Tuesday. Weekends show 9% higher occupancy than weekdays.