Coatepec

As of June 2026, Xalapa has 642 active Airbnb and VRBO listings. This represents a 6% decrease from the previous year.

The average Airbnb or VRBO in Xalapa generates $71K per year. High-performing properties earn $216K/year, while low-performing properties earn $21K/year. The extreme variance between top and bottom performers suggests that revenue potential is highly concentrated, reflecting a market where listing differentiation significantly dictates financial outcomes amid stagnant supply growth.

Airbnb and VRBO can be profitable in Xalapa. Average annual revenue is $71K with 21% occupancy. High-performing properties earn up to $216K/year. A 21% occupancy rate indicates that while the market supports high revenue ceilings, the baseline demand remains thin, creating a environment where only a subset of properties effectively captures available traveler interest.

The average occupancy rate for Airbnbs and VRBOs in Xalapa is 21%. This occupancy level, combined with an average nightly rate of $940, results in a RevPAR (revenue per available room) of $153 per day.

4+ bedroom properties demonstrate the strongest performance in Xalapa, with annual revenue of $167K. These properties balance operating costs and rental demand most effectively in the Xalapa market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Xalapa area. I don't have reliable data on short-term rental regulations or enforcement reality for Xalapa, Mexico. Local regulations in Mexican cities vary significantly by municipality, and enforcement information is not readily available in English-language sources. I recommend contacting Xalapa's municipal government (Ayuntamiento de Xalapa) directly or consulting with a local property attorney for accurate, current information on permits, restrictions, and actual enforcement practices. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Xalapa Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 6% year-over-year, while RevPAR has increased 1%. This indicates balanced supply-demand dynamics. The contraction in supply combined with rising RevPAR suggests that the market is shedding underutilized inventory, effectively tightening the competitive landscape for remaining operators.

Launch around January, 2-3 months before peak winter season (April peaks). This pre-peak timing lets you build reviews when competition is 13% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-February) when gaining traction is harder.

The most common amenities in Xalapa listings include: Kitchen (97%), Tv (90%), Parking (58%), Balcony (45%), Pets Allowed (42%). Amenities that boost revenue the most include Bbq, Heating, Air Conditioning, with Bbq properties earning approximately 60% more ($245K/year vs $153K/year).

Monthly estimated revenue per listing in Xalapa over the last 12 months: May: $3K, June: $3K, July: $5K, August: $5K, September: $4K, October: $4K, November: $5K, December: $7K, January: $5K, February: $3K, March: $5K, April: $7K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Xalapa is $940, up 36% year-over-year. By property size: 1-bedroom properties average $676/night, 2-bedroom properties average $947/night, 3-bedroom properties average $1K/night, 4+ bedroom properties average $2K/night. Rates peak in April and are lowest in May.

Guests in Xalapa book an average of 14 days in advance, down 27% from last year. By property size: 1-bedroom: 13 days, 2-bedroom: 13 days, 3-bedroom: 17 days, 4+ bedroom: 20 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Xalapa Airbnb and VRBO market has seen the following changes: supply declined 6%, revenue per listing increased 1%, occupancy fell 15%, average nightly rates increased 36%, and lead time decreased 27%. These shifts reveal a pivot toward shorter-term, higher-priced bookings, signaling that the market is increasingly reliant on last-minute demand rather than sustained occupancy.

In Xalapa, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 46% higher occupancy than weekdays.