Cancun
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Overview
Annual Rev
MX$489k
12 mo avg
↓13%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓8%
from prior 12 mo
Avg daily rate
MX$2,909
12 mo avg
↑3%
from prior 12 mo
Lead time
33 days
12 mo avg
↓6 days
from prior 12 mo
Revpar
MX$1,019
12 mo avg
↓25%
from prior 12 mo
Methodology note: Figures reflect Cancun market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +$905,676 | — | — |
| Hot Tub | 🔒 4•• (••%) | 🔒 +$6••••• (+•••%) | 🔒 $1•••••• | 🔒 $5••••• |
| Pool | 🔒 2••• (••%) | 🔒 +$3••••• (+•••%) | 🔒 $7••••• | 🔒 $3••••• |
| Gym | 🔒 6•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $7••••• | 🔒 $5••••• |
| EV Charger | 🔒 1• (•%) | 🔒 +$1••••• (+••%) | 🔒 $7••••• | 🔒 $6••••• |
| Barbecue | 🔒 7•• (••%) | 🔒 +$1••••• (+••%) | 🔒 $7••••• | 🔒 $5••••• |
| Waterfront | 🔒 9 (•%) | 🔒 +$1••••• (+••%) | 🔒 $7••••• | 🔒 $6••••• |
| Lake Access | 🔒 1•• (•%) | 🔒 +$1•••• (+•%) | 🔒 $6••••• | 🔒 $6••••• |
| Heating | 🔒 5•• (••%) | 🔒 +$1•••• (+•%) | 🔒 $6••••• | 🔒 $6••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (7.0 nights)
3 bedrooms (6.2 nights)
1 bedroom (5.3 nights)
4+ bedrooms (5.0 nights)
Cleaning fee by bedroom
4+ bedrooms (MX$133)
3 bedrooms (MX$52)
2 bedrooms (MX$41)
1 bedroom (MX$32)
Professional host share
Professionally managed (81%)
Independent hosts (19%)
Over the 12 months ending August 2026, the Cancun market averaged 6,454 active Airbnb and VRBO listings, up 0% from a year earlier and down 5% over two years.
An average Cancun listing earns $376K/year. High-performing listings earn $1.4M, while low-performing listings earn $109K.
Average occupancy in Cancun is 29%, producing RevPAR of $806 per available night.
4+ bedroom listings generate the highest average annual revenue in Cancun, at $1.3M.
Rules vary across Cancun. Cancún: Lenient. State tourism registration (SECTUR) and municipal license theoretically required. No occupancy rules or caps. Enforcement minimal—most hosts operate without permits, authorities rarely check. Playa del Carmen: Lenient. Same SECTUR registration required, municipal business license. No density limits. Enforcement weak—large informal market exists, penalties uncommon. Puerto Morelos: Lenient. SECTUR registration and municipal permit needed. No occupancy restrictions. Very limited enforcement—small town, few inspections, hosts commonly operate informally. Verify requirements for the property's jurisdiction.
The Cancun Airbnb and VRBO market appears broadly balanced. Supply has grown 0% year-over-year, while RevPAR has decreased 16%, showing no clear supply-demand imbalance.
RevPAR is highest in March and December; it is lowest in September and October.
The most common amenities are Air Conditioning (99%), Internet (98%), TV (97%). The strongest positive revenue associations are Pool (+82%), Air Conditioning (+80%), Bbq (+73%).
Average daily rate in Cancun is $3K, up 13% year-over-year. Rates peak in December and are lowest in September.
Guests in Cancun book an average of 31 days in advance, down 9% from last year. Booking windows range from 27 days for 1-bedroom listings to 46 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Tuesday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 12% higher than weekday occupancy.