Marrakesh
Unlock the data for all Markets
Overview
Annual Rev
MAD301.5k
12 mo avg
↓11%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓10%
from prior 12 mo
Avg daily rate
MAD1,402
12 mo avg
↑8%
from prior 12 mo
Lead time
31 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
MAD615
12 mo avg
↓13%
from prior 12 mo
Methodology note: Figures reflect Marrakesh market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +MAD 611,754 | — | — |
| Hot Tub | 🔒 3•• (•%) | 🔒 +MAD 3••••• (+•••%) | 🔒 MAD 6••••• | 🔒 MAD 3••••• |
| Barbecue | 🔒 1••• (••%) | 🔒 +MAD 3••••• (+•••%) | 🔒 MAD 5••••• | 🔒 MAD 2••••• |
| EV Charger | 🔒 3• (•%) | 🔒 +MAD 2••••• (+••%) | 🔒 MAD 6••••• | 🔒 MAD 3••••• |
| Pool | 🔒 3••• (••%) | 🔒 +MAD 2••••• (+•••%) | 🔒 MAD 4••••• | 🔒 MAD 2••••• |
| Bicycles | 🔒 6• (•%) | 🔒 +MAD 2••••• (+••%) | 🔒 MAD 5••••• | 🔒 MAD 3••••• |
| Gym | 🔒 3•• (•%) | 🔒 +MAD 1••••• (+••%) | 🔒 MAD 5••••• | 🔒 MAD 3••••• |
| Ski | 🔒 8 (•%) | 🔒 +MAD 1••••• (+••%) | 🔒 MAD 5••••• | 🔒 MAD 3••••• |
| Pets Allowed | 🔒 1••• (••%) | 🔒 +MAD 6•••• (+••%) | 🔒 MAD 4••••• | 🔒 MAD 3••••• |
| Heating | 🔒 4••• (••%) | 🔒 +MAD 6•••• (+••%) | 🔒 MAD 3••••• | 🔒 MAD 3••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.5 nights)
3 bedrooms (5.3 nights)
4+ bedrooms (5.3 nights)
1 bedroom (5.0 nights)
Cleaning fee by bedroom
4+ bedrooms (MAD 67)
3 bedrooms (MAD 37)
2 bedrooms (MAD 28)
1 bedroom (MAD 21)
Professional host share
Professionally managed (82%)
Independent hosts (18%)
Over the 12 months ending August 2026, the Marrakesh market averaged 10,974 active Airbnb and VRBO listings, up 32% from a year earlier and up 107% over two years.
An average Marrakesh listing earns د.م.242K/year. High-performing listings earn د.م.897K, while low-performing listings earn د.م.66K.
Average occupancy in Marrakesh is 32%, producing RevPAR of د.م.522 per available night.
4+ bedroom listings generate the highest average annual revenue in Marrakesh, at د.م.640K.
Rules vary across Marrakesh. Marrakesh: Lenient. Tourist rental license (autorisation d'exploitation touristique) required from Ministry of Tourism, tax registration needed. No owner-occupancy rules or rental caps. Enforcement is minimal - many riads and apartments operate informally without proper licensing. Authorities focus on larger establishments rather than individual hosts. Growing market with limited oversight. Verify requirements for the property's jurisdiction.
The Marrakesh Airbnb and VRBO market appears broadly balanced. Supply has grown 32% year-over-year, while RevPAR has increased 4%, showing no clear supply-demand imbalance.
RevPAR is highest in April and August; it is lowest in September and February.
The most common amenities are Air Conditioning (98%), Internet (98%), Kitchen (96%). The strongest positive revenue associations are Bbq (+107%), Pool (+102%), Hot Tub (+82%).
Average daily rate in Marrakesh is د.م.2K, up 15% year-over-year. Rates peak in December and are lowest in January.
Guests in Marrakesh book an average of 31 days in advance, down 13% from last year. Booking windows range from 24 days for 2-bedroom listings to 44 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Tuesday. Weekend occupancy is 10% higher than weekday occupancy.