El Jadida
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Overview
Annual Rev
MAD65.9k
12 mo avg
↑2%
from prior 12 mo
Occupancy rate
🔒 2•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 MAD6••
12 mo avg
••.•%
from prior 12 mo
Lead time
17 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
MAD141
12 mo avg
↓16%
from prior 12 mo
Methodology note: Figures reflect El Jadida market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pets Allowed | 35 (32%) | +MAD 536,603 (+489%) | MAD 646,418 | MAD 109,815 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (6.7 nights)
2 bedrooms (6.0 nights)
3 bedrooms (5.7 nights)
4+ bedrooms (5.7 nights)
Studio (3.9 nights)
Cleaning fee by bedroom
2 bedrooms (MAD 150)
Studio (MAD 0)
1 bedroom (MAD 0)
3 bedrooms (MAD 0)
4+ bedrooms (MAD 0)
Professional host share
Professionally managed (55%)
Independent hosts (45%)
As of June 2026, El Jadida, Casablanca, Azemmour have 518 active Airbnb and VRBO listings. This represents a 3% increase from the previous year.
The average Airbnb or VRBO in El Jadida generates د.م.42K per year. High-performing properties earn د.م.146K/year, while low-performing properties earn د.م.14K/year. Despite minimal supply growth, revenue declined year-over-year with just 16% occupancy, indicating weak demand relative to available inventory. The wide performance gap suggests market fragmentation where specific property attributes drive outsized returns for top performers.
Airbnb and VRBO can be profitable in El Jadida. Average annual revenue is د.م.42K with 16% occupancy. High-performing properties earn up to د.م.146K/year. The market shows minimal supply growth alongside declining revenue, suggesting intensifying competition for limited demand. The threefold gap between average and top performers indicates significant performance variance, pointing to differentiation as a key market dynamic.
The average occupancy rate for Airbnbs and VRBOs in El Jadida is 16%. This occupancy level, combined with an average nightly rate of د.م.758, results in a RevPAR (revenue per available room) of د.م.97 per day.
4+ bedroom properties demonstrate the strongest performance in El Jadida, with annual revenue of د.م.141K. These properties balance operating costs and rental demand most effectively in the El Jadida market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the El Jadida area. El Jadida: Lenient. No specific STR regulations. General tourism registration theoretically required but rarely enforced. Hosts operate freely with minimal oversight. Casablanca: Lenient. Tourism ministry registration exists but enforcement is minimal. Most hosts operate without formal permits. Authorities focus on hotels, not apartments. Azemmour: Lenient. No STR-specific rules. Traditional guesthouse regulations apply nominally but enforcement is practically nonexistent. Informal rentals common. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The El Jadida Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 3% year-over-year, while RevPAR has decreased 8%. This indicates balanced supply-demand dynamics. The significant gap between average revenue ($42,206) and top performers ($145,891) suggests substantial performance variance, while the 16% occupancy rate reflects a market where competition is intensifying as supply outpaces demand recovery.
Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 54% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-February) when gaining traction is harder.
The most common amenities in El Jadida listings include: Kitchen (98%), Tv (94%), Washing Machine (75%), Parking (51%), Balcony (48%). Amenities that boost revenue the most include Pets Allowed, Tv, with Pets Allowed properties earning approximately 427% more (د.م.572K/year vs د.م.108K/year).
Monthly estimated revenue per listing in El Jadida over the last 12 months: May: د.م.2K, June: د.م.4K, July: د.م.6K, August: د.م.9K, September: د.م.3K, October: د.م.2K, November: د.م.2K, December: د.م.2K, January: د.م.1K, February: د.م.658, March: د.م.1K, April: د.م.3K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in El Jadida is د.م.758, up 11% year-over-year. By property size: 1-bedroom properties average د.م.493/night, 2-bedroom properties average د.م.647/night, 3-bedroom properties average د.م.1K/night, 4+ bedroom properties average د.م.2K/night. Rates peak in August and are lowest in February.
Guests in El Jadida book an average of 17 days in advance, down 22% from last year. By property size: 1-bedroom: 18 days, 2-bedroom: 15 days, 3-bedroom: 18 days, 4+ bedroom: 25 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the El Jadida Airbnb and VRBO market has seen the following changes: supply grew 3%, revenue per listing decreased 8%, occupancy fell 6%, average nightly rates increased 11%, and lead time decreased 22%. The combination of rising rates with falling occupancy and shortened booking windows suggests intensifying competition despite modest supply growth, while the wide gap between average ($42,206) and high-performing listings ($145,891) indicates significant performance stratification in the market.
In El Jadida, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday. Weekends show 16% higher occupancy than weekdays.