Nairobi
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Annual revenue (actual)
KSh741.7k
12 mo avg
↓8%
from prior 12 mo
Occupancy rate
28%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
KSh7,502
12 mo avg
↑11%
from prior 12 mo
Lead time
13 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
KSh1,495
12 mo avg
↓23%
from prior 12 mo
Methodology note: Figures reflect Nairobi market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +KES 1,087,506 | — | — |
| Sauna | 🔒 4• (•%) | 🔒 +KES 3••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Pool | 🔒 5•• (••%) | 🔒 +KES 3••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Hot Tub | 🔒 2• (•%) | 🔒 +KES 2••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +KES 2••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Gym | 🔒 6•• (••%) | 🔒 +KES 2••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Internet | 🔒 1••• (••%) | 🔒 +KES 1••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Heating | 🔒 1•• (••%) | 🔒 +KES 1••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Parking | 🔒 1••• (••%) | 🔒 +KES 5•••• (+•%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| EV Charger | 🔒 2• (•%) | 🔒 +KES 3•••• (+•%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (9.9 nights)
2 bedrooms (9.2 nights)
1 bedroom (8.3 nights)
4+ bedrooms (7.5 nights)
Studio (6.9 nights)
Cleaning fee by bedroom
4+ bedrooms (KES 32)
3 bedrooms (KES 23)
2 bedrooms (KES 19)
1 bedroom (KES 12)
Studio (KES 8)
Professional host share
Professionally managed (58%)
Independent hosts (42%)
Over the 12 months ending September 2026, the Nairobi market averaged 6,565 active Airbnb and VRBO listings, up 16% from a year earlier and up 53% over two years.
An average Nairobi listing earns KES446K/year. High-performing listings earn KES1.9M, while low-performing listings earn KES131K.
Average occupancy in Nairobi is 16%, producing RevPAR of KES1K per available night.
4+ bedroom listings generate the highest average annual revenue in Nairobi, at KES838K.
Rules vary across Nairobi. Nairobi: Lenient. No specific STR regulations; general business permits recommended. Minimal enforcement, hosts operate freely. Karen: Lenient. Part of Nairobi; no distinct STR rules. Zoning for residential areas loosely enforced. Hosts operate without significant oversight. Westlands: Lenient. Also under Nairobi jurisdiction; no specific STR licensing. Some serviced apartments registered as commercial. Light enforcement, market operates informally. Verify requirements for the property's jurisdiction.
The Nairobi Airbnb and VRBO market shows signs of oversaturation. Supply has grown 16% year-over-year, while RevPAR has decreased 5%, suggesting supply is outpacing demand.
RevPAR is highest in August and December; it is lowest in February and March.
The most common amenities are Kitchen (99%), Internet (99%), Parking (98%). The strongest positive revenue associations are Washing Machine (+65%), Sauna (+45%), Pool (+31%).
Average daily rate in Nairobi is KES8K, up 14% year-over-year. Rates peak in August and are lowest in November.
Guests in Nairobi book an average of 14 days in advance, down 12% from last year. Booking windows range from 13 days for 1-bedroom listings to 22 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 8% higher than weekday occupancy.
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