Nairobi
Unlock the data for all Markets
Overview
Annual Rev
KSh720.1k
12 mo avg
↓14%
from prior 12 mo
Occupancy rate
20%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
KSh7,444
12 mo avg
↑12%
from prior 12 mo
Lead time
13 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
KSh1,453
12 mo avg
↓32%
from prior 12 mo
Methodology note: Figures reflect Nairobi market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +KES 663,174 | — | — |
| Sauna | 🔒 1•• (•%) | 🔒 +KES 6••••• (+••%) | 🔒 KES 2•••••• | 🔒 KES 1•••••• |
| Bicycles | 🔒 1• (•%) | 🔒 +KES 5••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Pool | 🔒 1••• (••%) | 🔒 +KES 3••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Gym | 🔒 1••• (••%) | 🔒 +KES 3••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Heating | 🔒 3•• (••%) | 🔒 +KES 1••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Parking | 🔒 1••• (••%) | 🔒 +KES 1••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Barbecue | 🔒 2•• (••%) | 🔒 +KES 1••••• (+••%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Internet | 🔒 1••• (••%) | 🔒 +KES 7•••• (+•%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
| Pets Allowed | 🔒 3•• (••%) | 🔒 +KES 4•••• (+•%) | 🔒 KES 1•••••• | 🔒 KES 1•••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (14.2 nights)
3 bedrooms (11.1 nights)
2 bedrooms (9.1 nights)
1 bedroom (8.2 nights)
Cleaning fee by bedroom
4+ bedrooms (KES 32)
3 bedrooms (KES 22)
2 bedrooms (KES 21)
1 bedroom (KES 13)
Professional host share
Professionally managed (78%)
Independent hosts (22%)
Over the 12 months ending August 2026, the Nairobi market averaged 6,446 active Airbnb and VRBO listings, up 14% from a year earlier and up 50% over two years.
An average Nairobi listing earns KES436K/year. High-performing listings earn KES1.9M, while low-performing listings earn KES128K.
Average occupancy in Nairobi is 16%, producing RevPAR of KES983 per available night.
4+ bedroom listings generate the highest average annual revenue in Nairobi, at KES804K.
Rules vary across Nairobi. Nairobi: Lenient. No specific STR regulations, general business permits advised. Minimal enforcement, hosts operate freely. Karen (Nairobi suburb): Lenient. Falls under Nairobi jurisdiction, no distinct STR rules. Minimal oversight, upscale properties common. Westlands (Nairobi suburb): Lenient. Same as Nairobi, no specific STR framework. Light enforcement, thriving STR market especially serviced apartments. Verify requirements for the property's jurisdiction.
The Nairobi Airbnb and VRBO market is becoming more competitive. Supply has grown 14% year-over-year, while RevPAR has decreased 10%, suggesting supply is outpacing demand.
RevPAR is highest in August and December; it is lowest in February and March.
The most common amenities are Kitchen (99%), Parking (98%), TV (97%). The strongest positive revenue associations are Washing Machine (+67%), Sauna (+45%), Pool (+32%).
Average daily rate in Nairobi is KES8K, up 15% year-over-year. Rates peak in August and are lowest in September.
Guests in Nairobi book an average of 14 days in advance, down 16% from last year. Booking windows range from 13 days for 1-bedroom listings to 21 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 8% higher than weekday occupancy.