Hiroshima
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Overview
Annual Rev
¥5.1m
12 mo avg
↑14%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↑1%
from prior 12 mo
Avg daily rate
¥22,690
12 mo avg
↑10%
from prior 12 mo
Lead time
40 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
¥10,650
12 mo avg
↑2%
from prior 12 mo
Methodology note: Figures reflect Hiroshima market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +¥6,299,596 | — | — |
| Barbecue | 🔒 2• (•%) | 🔒 +¥4•••••• (+•••%) | 🔒 ¥8•••••• | 🔒 ¥3•••••• |
| Hot Tub | 🔒 1• (•%) | 🔒 +¥4•••••• (+•••%) | 🔒 ¥8•••••• | 🔒 ¥4•••••• |
| Gym | 🔒 1• (•%) | 🔒 +¥4•••••• (+•••%) | 🔒 ¥8•••••• | 🔒 ¥4•••••• |
| Heating | 🔒 5•• (••%) | 🔒 +¥1•••••• (+••%) | 🔒 ¥4•••••• | 🔒 ¥2•••••• |
| Pets Allowed | 🔒 3• (•%) | 🔒 +¥1•••••• (+••%) | 🔒 ¥5•••••• | 🔒 ¥4•••••• |
| Parking | 🔒 2•• (••%) | 🔒 +¥6••••• (+••%) | 🔒 ¥4•••••• | 🔒 ¥3•••••• |
| Bicycles | 🔒 1• (•%) | 🔒 +¥6••••• (+••%) | 🔒 ¥4•••••• | 🔒 ¥4•••••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
1 bedroom (2.6 nights)
4+ bedrooms (2.5 nights)
2 bedrooms (2.4 nights)
3 bedrooms (2.3 nights)
Cleaning fee by bedroom
4+ bedrooms (¥73)
2 bedrooms (¥53)
3 bedrooms (¥51)
1 bedroom (¥37)
Professional host share
Professionally managed (87%)
Independent hosts (13%)
Over the 12 months ending August 2026, the Hiroshima market averaged 968 active Airbnb and VRBO listings, up 12% from a year earlier and up 32% over two years.
An average Hiroshima listing earns ¥4M/year. High-performing listings earn ¥6M, while low-performing listings earn ¥2M.
Average occupancy in Hiroshima is 50%, producing RevPAR of ¥8K per available night.
4+ bedroom listings generate the highest average annual revenue in Hiroshima, at ¥7M.
Rules vary across Hiroshima. Hiroshima: Moderate. Minpaku license required, notification to prefecture mandatory, safety/hygiene standards. Standard enforcement through inspections. Miyajima (Hatsukaichi): Moderate. Same minpaku registration as Hiroshima, additional local tourism rules apply. Moderate enforcement given tourist area status. Kure: Moderate. Prefecture minpaku registration required, 180-day annual cap unless hotel/ryokan license. Light-to-moderate enforcement, compliance generally expected. Verify requirements for the property's jurisdiction.
The Hiroshima Airbnb and VRBO market appears broadly balanced. Supply has grown 12% year-over-year, while RevPAR has increased 16%, showing no clear supply-demand imbalance.
RevPAR is highest in April and November; it is lowest in January and February.
The most common amenities are Air Conditioning (100%), Internet (96%), TV (93%). The strongest positive revenue associations are Heating (+88%), Pets Allowed (+43%), Parking (+19%).
Average daily rate in Hiroshima is ¥20K, up 14% year-over-year. Rates peak in April and are lowest in February.
Guests in Hiroshima book an average of 39 days in advance, down 7% from last year. Booking windows range from 37 days for 1-bedroom listings to 52 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 32% higher than weekday occupancy.