Hakone
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Annual revenue (actual)
¥7.7m
12 mo avg
↓13%
from prior 12 mo
Occupancy rate
46%
12 mo avg
↓14%
from prior 12 mo
Avg daily rate
¥53,764
12 mo avg
↑12%
from prior 12 mo
Lead time
40 days
12 mo avg
↓7 days
from prior 12 mo
Revpar
¥15,146
12 mo avg
↓20%
from prior 12 mo
Methodology note: Figures reflect Hakone market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +¥9,318,245 | — | — |
| Hot Tub | 🔒 5• (••%) | 🔒 +¥8•••••• (+•••%) | 🔒 ¥1••••••• | 🔒 ¥8•••••• |
| EV Charger | 🔒 7 (•%) | 🔒 +¥5•••••• (+••%) | 🔒 ¥1••••••• | 🔒 ¥9•••••• |
| Heating | 🔒 3•• (••%) | 🔒 +¥5•••••• (+•••%) | 🔒 ¥9•••••• | 🔒 ¥4•••••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +¥4•••••• (+••%) | 🔒 ¥1••••••• | 🔒 ¥8•••••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +¥9••••• (+••%) | 🔒 ¥1••••••• | 🔒 ¥9•••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (2.2 nights)
3 bedrooms (2.2 nights)
2 bedrooms (2.1 nights)
1 bedroom (1.9 nights)
4+ bedrooms (1.9 nights)
Cleaning fee by bedroom
4+ bedrooms (¥90)
3 bedrooms (¥76)
Studio (¥66)
2 bedrooms (¥60)
1 bedroom (¥44)
Professional host share
Professionally managed (50%)
Independent hosts (50%)
Over the 12 months ending September 2026, the Hakone market averaged 520 active Airbnb and VRBO listings, up 31% from a year earlier and up 58% over two years.
An average Hakone listing earns ¥5M/year. High-performing listings earn ¥16M, while low-performing listings earn ¥2M.
Average occupancy in Hakone is 35%, producing RevPAR of ¥11K per available night.
4+ bedroom listings generate the highest average annual revenue in Hakone, at ¥7M.
Rules vary across Hakone. Hakone: Moderate. Minpaku license required, 180-day annual cap, notification to tourism agency mandatory. Enforcement exists but focuses on unlicensed operators in residential zones. Odawara: Moderate. Standard minpaku registration required, 180-day limit applies. Enforcement moderate, primarily complaint-driven in residential areas. Atami: Lenient. Minpaku registration needed but city encourages tourism. 180-day cap rarely enforced given resort town status. Many operate with minimal oversight due to tourism focus. Verify requirements for the property's jurisdiction.
The Hakone Airbnb and VRBO market shows signs of oversaturation. Supply has grown 31% year-over-year, while RevPAR has decreased 3%, suggesting supply is outpacing demand.
RevPAR is highest in August and May; it is lowest in January and June.
The most common amenities are Air Conditioning (99%), Internet (94%), Heating (92%). The strongest positive revenue associations are Heating (+121%), Sauna (+106%), Hot Tub (+100%).
Average daily rate in Hakone is ¥49K, up 8% year-over-year. Rates peak in December and are lowest in June.
Guests in Hakone book an average of 37 days in advance, down 12% from last year. Booking windows range from 34 days for 1-bedroom listings to 40 days for 3-bedroom listings.
Booking demand is highest on Saturday and lowest on Thursday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 28% higher than weekday occupancy.
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