Futtsu
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Annual revenue (actual)
¥7.4m
12 mo avg
↓16%
from prior 12 mo
Occupancy rate
47%
12 mo avg
↓14%
from prior 12 mo
Avg daily rate
¥62,522
12 mo avg
↑8%
from prior 12 mo
Lead time
23 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
¥13,336
12 mo avg
↓26%
from prior 12 mo
Methodology note: Figures reflect Futtsu market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +¥13,641,726 | — | — |
| Hot Tub | 🔒 1• (••%) | 🔒 +¥1••••••• (+•••%) | 🔒 ¥2••••••• | 🔒 ¥9•••••• |
| Barbecue | 🔒 5• (••%) | 🔒 +¥3•••••• (+••%) | 🔒 ¥1••••••• | 🔒 ¥9•••••• |
| Sauna | 🔒 1• (••%) | 🔒 +¥8••••• (+•%) | 🔒 ¥1••••••• | 🔒 ¥1••••••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (2.0 nights)
3 bedrooms (1.9 nights)
1 bedroom (1.7 nights)
4+ bedrooms (1.5 nights)
Cleaning fee by bedroom
4+ bedrooms (¥219)
3 bedrooms (¥76)
1 bedroom (¥41)
2 bedrooms (¥25)
Professional host share
Independent hosts (74%)
Professionally managed (26%)
Over the 12 months ending September 2026, the Futtsu market averaged 207 active Airbnb and VRBO listings, up 47% from a year earlier and up 150% over two years.
An average Futtsu listing earns ¥4M/year. High-performing listings earn ¥16M, while low-performing listings earn ¥2M.
Average occupancy in Futtsu is 27%, producing RevPAR of ¥8K per available night.
4+ bedroom listings generate the highest average annual revenue in Futtsu, at ¥7M.
Rules vary across Futtsu. Tokyo: Strict. Minpaku registration required, 180-day annual cap, residential area restrictions. Active enforcement with penalties. Yokohama: Strict. Minpaku license mandatory, 180-day limit, residential zone restrictions. Enforced through complaints and inspections. Kamakura: Strict. Minpaku registration required, 180-day cap, historic area limits. Actively enforced due to tourism concerns. Chiba: Moderate. Minpaku registration needed, 180-day limit. Less active enforcement than Tokyo metro area. Verify requirements for the property's jurisdiction.
The Futtsu Airbnb and VRBO market shows signs of oversaturation. Supply has grown 47% year-over-year, while RevPAR has decreased 5%, suggesting supply is outpacing demand.
RevPAR is highest in August and July; it is lowest in October and January.
The most common amenities are Air Conditioning (100%), Kitchen (96%), Internet (95%). The strongest positive revenue associations are Hot Tub (+139%), Pool (+129%), Washing Machine (+54%).
Average daily rate in Futtsu is ¥55K, down 6% year-over-year. Rates peak in August and are lowest in October.
Guests in Futtsu book an average of 26 days in advance, down 16% from last year. Booking windows range from 24 days for 2-bedroom listings to 28 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Wednesday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 41% higher than weekday occupancy.
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