Futtsu
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Overview
Annual Rev
¥10.4m
12 mo avg
↓31%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 ¥5••••
12 mo avg
••.•%
from prior 12 mo
Lead time
24 days
12 mo avg
↓3 days
from prior 12 mo
Revpar
¥11,721
12 mo avg
↓60%
from prior 12 mo
Methodology note: Figures reflect Futtsu market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 8 (13%) | +¥14,256,493 (+153%) | ¥23,558,195 | ¥9,301,703 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (2.0 nights)
2 bedrooms (1.9 nights)
1 bedroom (1.8 nights)
4+ bedrooms (1.4 nights)
Cleaning fee by bedroom
4+ bedrooms (¥219)
3 bedrooms (¥81)
1 bedroom (¥41)
2 bedrooms (¥23)
Professional host share
Independent hosts (54%)
Professionally managed (46%)
As of May 2026, Tokyo, Yokohama, Kamakura, Chiba have 168 active Airbnb and VRBO listings. This represents a 19% increase from the previous year.
The average Airbnb or VRBO in Futtsu generates ¥4M per year. High-performing properties earn ¥17M/year, while low-performing properties earn ¥1M/year. This significant performance spread suggests that market rewards are highly concentrated, as the majority of units struggle to capture the significant revenue potential seen at the top end of the spectrum.
Airbnb and VRBO can be profitable in Futtsu. Average annual revenue is ¥4M with 28% occupancy. High-performing properties earn up to ¥17M/year. With occupancy at 28%, the wide revenue variance indicates that top-tier assets are capturing a disproportionate share of total demand rather than distributing bookings evenly across the local inventory.
The average occupancy rate for Airbnbs and VRBOs in Futtsu is 28%. This occupancy level, combined with an average nightly rate of ¥55K, results in a RevPAR (revenue per available room) of ¥7K per day.
4+ bedroom properties demonstrate the strongest performance in Futtsu, with annual revenue of ¥7M. These properties balance operating costs and rental demand most effectively in the Futtsu market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Futtsu area. Tokyo: Moderate. Registration required under Minpaku Law, 180-day annual cap, host notification to neighbors. Enforcement moderate but improving with platform cooperation. Yokohama: Moderate. Same Minpaku Law registration, 180-day cap, residential zone restrictions. Similar enforcement to Tokyo, some illegal operations persist. Kamakura: Moderate. Minpaku registration required, 180-day cap, stricter in residential areas. Enforcement moderate, fewer violations due to smaller market. Chiba: Moderate. Minpaku Law applies, 180-day limit, registration mandatory. Lighter enforcement than Tokyo, more unlicensed operations tolerated. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Futtsu Airbnb and VRBO market is currently showing oversaturated conditions. Supply has grown 19% year-over-year, while RevPAR has decreased 37%. This indicates supply growth outpacing demand, pressuring returns. The decline in RevPAR alongside increased supply suggests that the market is struggling to absorb new listings without diluting existing revenue streams.
Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -17% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-October) when gaining traction is harder.
The most common amenities in Futtsu listings include: Air Conditioning (100%), Kitchen (92%), Tv (92%), Washing Machine (86%), Heating (82%). Amenities that boost revenue the most include Pool, Hot Tub, Bbq, with Pool properties earning approximately 154% more (¥28M/year vs ¥11M/year).
Monthly estimated revenue per listing in Futtsu over the last 12 months: May: ¥270K, June: ¥166K, July: ¥288K, August: ¥353K, September: ¥205K, October: ¥111K, November: ¥212K, December: ¥251K, January: ¥170K, February: ¥176K, March: ¥237K, April: ¥190K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Futtsu is ¥55K, down 13% year-over-year. By property size: 1-bedroom properties average ¥31K/night, 2-bedroom properties average ¥52K/night, 3-bedroom properties average ¥64K/night, 4+ bedroom properties average ¥90K/night. Rates peak in May and are lowest in October.
Guests in Futtsu book an average of 26 days in advance, down 27% from last year. By property size: 1-bedroom: 26 days, 2-bedroom: 23 days, 3-bedroom: 25 days, 4+ bedroom: 29 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Futtsu Airbnb and VRBO market has seen the following changes: supply grew 19%, revenue per listing decreased 37%, occupancy fell 27%, average nightly rates decreased 13%, and lead time decreased 27%. These broad-based declines in performance metrics highlight a market-wide contraction where increased competition is forcing downward pressure on both pricing and booking velocity.
In Futtsu, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Monday and are lowest on Saturday. Weekends show 37% higher occupancy than weekdays.