East Tokyo
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Overview
Annual Rev
¥6m
12 mo avg
↓10%
from prior 12 mo
Occupancy rate
🔒 5•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 ¥2••••
12 mo avg
••.•%
from prior 12 mo
Lead time
39 days
12 mo avg
↓10 days
from prior 12 mo
Revpar
¥13,792
12 mo avg
↓16%
from prior 12 mo
Methodology note: Figures reflect East Tokyo market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | 5 (0%) | +¥3,614,335 (+56%) | ¥10,118,163 | ¥6,503,829 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (5.2 nights)
1 bedroom (4.9 nights)
2 bedrooms (4.8 nights)
4+ bedrooms (4.5 nights)
3 bedrooms (4.4 nights)
Cleaning fee by bedroom
4+ bedrooms (¥115)
3 bedrooms (¥92)
2 bedrooms (¥78)
1 bedroom (¥51)
Studio (¥48)
Professional host share
Professionally managed (76%)
Independent hosts (24%)
As of May 2026, Tokyo, Chiba, Funabashi have 890 active Airbnb and VRBO listings. This represents a 31% increase from the previous year.
The average Airbnb or VRBO in East Tokyo generates ¥7M per year. High-performing properties earn ¥15M/year, while low-performing properties earn ¥3M/year. The wide revenue variance suggests that market saturation forces a binary outcome where only top-tier inventory effectively captures demand, while average units face significant margin erosion.
Airbnb and VRBO can be profitable in East Tokyo. Average annual revenue is ¥7M with 54% occupancy. High-performing properties earn up to ¥15M/year. This performance delta indicates that while baseline occupancy is moderate, top-tier assets successfully leverage unique market positioning to outperform the current supply-heavy environment.
The average occupancy rate for Airbnbs and VRBOs in East Tokyo is 54%. This occupancy level, combined with an average nightly rate of ¥31K, results in a RevPAR (revenue per available room) of ¥13K per day.
4+ bedroom properties demonstrate the strongest performance in East Tokyo, with annual revenue of ¥11M. These properties balance operating costs and rental demand most effectively in the East Tokyo market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the East Tokyo area. Tokyo: Moderate. Minpaku registration required, 180-day annual cap, fire/safety standards. Enforcement varies by ward; some active monitoring, many hosts operate within system. Chiba: Moderate. Minpaku registration mandatory, 180-day limit, residential zone restrictions. Light enforcement outside complaints; compliance mixed. Funabashi: Moderate. Minpaku registration required, 180-day cap, buffer zones near schools. Minimal proactive enforcement; operates on complaint basis. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The East Tokyo Airbnb and VRBO market is currently showing oversaturated conditions. Supply has grown 31% year-over-year, while RevPAR has decreased 10%. This indicates supply growth outpacing demand, pressuring returns. The rapid influx of new listings is diluting total market revenue, forcing a difficult environment where even established operators face downward pressure on yields.
Launch around August, 2-3 months before peak spring season (November peaks). This pre-peak timing lets you build reviews when competition is 14% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (July-June) when gaining traction is harder.
The most common amenities in East Tokyo listings include: Air Conditioning (100%), Washing Machine (94%), Kitchen (94%), Heating (88%), Tv (79%). Amenities that boost revenue the most include Washing Machine, Internet, Heating, with Washing Machine properties earning approximately 9% more (¥7M/year vs ¥6M/year).
Monthly estimated revenue per listing in East Tokyo over the last 12 months: May: ¥365K, June: ¥279K, July: ¥317K, August: ¥311K, September: ¥318K, October: ¥498K, November: ¥525K, December: ¥521K, January: ¥358K, February: ¥337K, March: ¥502K, April: ¥491K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in East Tokyo is ¥31K, up 18% year-over-year. By property size: 1-bedroom properties average ¥24K/night, 2-bedroom properties average ¥31K/night, 3-bedroom properties average ¥39K/night, 4+ bedroom properties average ¥51K/night. Rates peak in December and are lowest in June.
Guests in East Tokyo book an average of 40 days in advance, down 19% from last year. By property size: 1-bedroom: 37 days, 2-bedroom: 41 days, 3-bedroom: 44 days, 4+ bedroom: 46 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the East Tokyo Airbnb and VRBO market has seen: supply grew 31%, revenue per listing decreased 10%, occupancy fell 20%, average nightly rates increased 18%, and lead time decreased 19%. These indicators reveal a market shifting toward last-minute booking patterns and higher price sensitivity, complicating revenue predictability for hosts.
In East Tokyo, Saturday sees the highest booking demand while Tuesday has the lowest. Nightly rates peak on Friday and are lowest on Sunday. Weekends show 21% higher occupancy than weekdays.