Varese
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Annual revenue (actual)
€22.7k
12 mo avg
↑5%
from prior 12 mo
Occupancy rate
39%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
€142
12 mo avg
↑21%
from prior 12 mo
Lead time
31 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
€42
12 mo avg
↑11%
from prior 12 mo
Methodology note: Figures reflect Varese market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +€22,301 | — | — |
| Hot Tub | 🔒 6• (•%) | 🔒 +€2•••• (+•••%) | 🔒 €4•••• | 🔒 €2•••• |
| Pool | 🔒 1•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €2•••• |
| Bicycles | 🔒 6• (•%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €2•••• |
| Barbecue | 🔒 2•• (••%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 8•• (••%) | 🔒 +€6••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Gym | 🔒 2• (•%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Parking | 🔒 9•• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Lake Access | 🔒 2•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Air conditioning | 🔒 6•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Heating | 🔒 1••• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (6.1 nights)
2 bedrooms (5.8 nights)
1 bedroom (5.4 nights)
3 bedrooms (5.2 nights)
4+ bedrooms (5.0 nights)
Cleaning fee by bedroom
4+ bedrooms (€251)
3 bedrooms (€125)
2 bedrooms (€84)
1 bedroom (€51)
Studio (€41)
Professional host share
Professionally managed (51%)
Independent hosts (49%)
Over the 12 months ending September 2026, the Varese market averaged 1,475 active Airbnb and VRBO listings, down 2% from a year earlier and up 52% over two years.
An average Varese listing earns €19K/year. High-performing listings earn €46K, while low-performing listings earn €9K.
Average occupancy in Varese is 34%, producing RevPAR of €37 per available night.
4+ bedroom listings generate the highest average annual revenue in Varese, at €42K.
Rules vary across Varese. Varese: Moderate. Regional registration (CIR code) required, tourist tax collection mandatory. Standard Italian STR rules apply. Moderate enforcement through tax authorities. Lugano: Lenient. Swiss cantonal rules apply, basic registration needed, tourist tax required. Light enforcement, many operate informally. Como: Moderate. CIR registration mandatory, safety standards, tourist tax collection. Increasing enforcement due to overtourism concerns, but many unregistered units still operate. Verify requirements for the property's jurisdiction.
The Varese Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 2% year-over-year, while RevPAR has increased 26%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are Internet (94%), Kitchen (94%), Heating (93%). The strongest positive revenue associations are Ev Charger (+84%), Hot Tub (+83%), Pool (+68%).
Average daily rate in Varese is €155, up 17% year-over-year. Rates peak in July and are lowest in November.
Guests in Varese book an average of 30 days in advance, down 5% from last year. Booking windows range from 28 days for 1-bedroom listings to 45 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Wednesday. Weekend occupancy is 14% higher than weekday occupancy.
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