Turin
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Overview
Annual Rev
€20.1k
12 mo avg
↑11%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
€114
12 mo avg
↑27%
from prior 12 mo
Lead time
33 days
12 mo avg
↓5 days
from prior 12 mo
Revpar
€38
12 mo avg
↓4%
from prior 12 mo
Methodology note: Figures reflect Turin market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Ski | — | +€10,994 | — | — |
| Hot Tub | 🔒 1•• (•%) | 🔒 +€8••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Sauna | 🔒 3• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Gym | 🔒 7• (•%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Heating | 🔒 3••• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Air conditioning | 🔒 2••• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Barbecue | 🔒 1•• (•%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Washing Machine | 🔒 3••• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| TV | 🔒 3••• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Pool | 🔒 6• (•%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Parking | 🔒 2••• (••%) | 🔒 +€9•• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (5.2 nights)
1 bedroom (4.8 nights)
2 bedrooms (4.7 nights)
3 bedrooms (4.5 nights)
Cleaning fee by bedroom
4+ bedrooms (€109)
3 bedrooms (€63)
2 bedrooms (€48)
1 bedroom (€37)
Professional host share
Professionally managed (86%)
Independent hosts (14%)
Over the 12 months ending August 2026, the Turin market averaged 5,190 active Airbnb and VRBO listings, down 11% from a year earlier.
An average Turin listing earns €18K/year. High-performing listings earn €39K, while low-performing listings earn €8K.
Average occupancy in Turin is 37%, producing RevPAR of €35 per available night.
4+ bedroom listings generate the highest average annual revenue in Turin, at €46K.
Rules vary across Turin. Turin: Moderate. Regional registration (CIR code) mandatory, tax collection required. Standard enforcement with periodic checks. Milan: Moderate. CIR registration required, tourist tax collection, building administrator notification. Moderate enforcement, mostly complaint-driven. Genoa: Moderate. CIR code mandatory, tax obligations, condominium rules apply. Standard enforcement, primarily reactive to complaints. Verify requirements for the property's jurisdiction.
The Turin Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 11% year-over-year, while RevPAR has increased 29%, suggesting demand is outpacing available supply.
RevPAR is highest in May and December; it is lowest in September and March.
The most common amenities are Kitchen (97%), Heating (95%), TV (91%). The strongest positive revenue associations are Bbq (+14%), Air Conditioning (+8%), Washing Machine (+8%).
Average daily rate in Turin is €128, up 30% year-over-year. Rates peak in November and are lowest in September.
Guests in Turin book an average of 32 days in advance, down 8% from last year. Booking windows range from 30 days for 1-bedroom listings to 46 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 32% higher than weekday occupancy.