Merano
Unlock the data for all Markets
Overview
Annual Rev
€33.2k
12 mo avg
↑17%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓8%
from prior 12 mo
Avg daily rate
€253
12 mo avg
↑41%
from prior 12 mo
Lead time
43 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
€70
12 mo avg
↓3%
from prior 12 mo
Methodology note: Figures reflect Merano market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Gym | — | +€12,566 | — | — |
| Barbecue | 🔒 2•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| TV | 🔒 9•• (••%) | 🔒 +€9••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Hot Tub | 🔒 9• (•%) | 🔒 +€7••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| EV Charger | 🔒 1•• (•%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Sauna | 🔒 2•• (••%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Pets Allowed | 🔒 8•• (••%) | 🔒 +€5••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Heating | 🔒 8•• (••%) | 🔒 +€4••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Parking | 🔒 8•• (••%) | 🔒 +€4••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Ski | 🔒 2•• (••%) | 🔒 +€9•• (+•%) | 🔒 €4•••• | 🔒 €4•••• |
| Washing Machine | 🔒 7•• (••%) | 🔒 +€5•• (+•%) | 🔒 €4•••• | 🔒 €4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.9 nights)
1 bedroom (4.8 nights)
4+ bedrooms (4.8 nights)
3 bedrooms (4.7 nights)
Cleaning fee by bedroom
4+ bedrooms (€168)
3 bedrooms (€111)
2 bedrooms (€69)
1 bedroom (€55)
Professional host share
Professionally managed (89%)
Independent hosts (12%)
Over the 12 months ending August 2026, the Merano market averaged 2,378 active Airbnb and VRBO listings, down 4% from a year earlier and up 39% over two years.
An average Merano listing earns €29K/year. High-performing listings earn €81K, while low-performing listings earn €12K.
Average occupancy in Merano is 28%, producing RevPAR of €68 per available night.
4+ bedroom listings generate the highest average annual revenue in Merano, at €56K.
Rules vary across Merano. Merano: Moderate. Registration with province required, tourist tax collection mandatory. Standard enforcement through tax audits and complaints. Bolzano: Moderate. Provincial registration (SCIA), safety standards, tax reporting required. Enforcement via tax checks and neighbor complaints. Bressanone: Moderate. Same South Tyrol provincial rules apply - registration, safety compliance, tourist tax. Enforcement through periodic inspections and tax monitoring. Verify requirements for the property's jurisdiction.
The Merano Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 4% year-over-year, while RevPAR has increased 54%, suggesting demand is outpacing available supply.
RevPAR is highest in August and December; it is lowest in March and November.
The most common amenities are TV (93%), Heating (91%), Internet (90%). The strongest positive revenue associations are Ev Charger (+32%), Pets Allowed (+21%), Washing Machine (+8%).
Average daily rate in Merano is €304, up 51% year-over-year. Rates peak in December and are lowest in March.
Guests in Merano book an average of 44 days in advance, down 7% from last year. Booking windows range from 42 days for 1-bedroom listings to 58 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 8% higher than weekday occupancy.