Lake Como
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Annual revenue (actual)
€38.8k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
44%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
€189
12 mo avg
↑16%
from prior 12 mo
Lead time
37 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
€72
12 mo avg
↑16%
from prior 12 mo
Methodology note: Figures reflect Lake Como market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +€43,948 | — | — |
| Hot Tub | 🔒 3•• (•%) | 🔒 +€2•••• (+••%) | 🔒 €6•••• | 🔒 €3•••• |
| Pool | 🔒 1••• (••%) | 🔒 +€2•••• (+••%) | 🔒 €6•••• | 🔒 €3•••• |
| Gym | 🔒 1•• (•%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| Barbecue | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €3•••• |
| EV Charger | 🔒 2•• (•%) | 🔒 +€9••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Washing Machine | 🔒 6••• (••%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Ski | 🔒 2• (•%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Air conditioning | 🔒 5••• (••%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Lake Access | 🔒 1••• (••%) | 🔒 +€5••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Heating | 🔒 7••• (••%) | 🔒 +€4••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.0 nights)
4+ bedrooms (4.9 nights)
2 bedrooms (4.9 nights)
1 bedroom (4.4 nights)
Studio (4.3 nights)
Cleaning fee by bedroom
4+ bedrooms (€305)
3 bedrooms (€136)
2 bedrooms (€88)
1 bedroom (€60)
Studio (€56)
Professional host share
Professionally managed (52%)
Independent hosts (48%)
Over the 12 months ending September 2026, the Lake Como market averaged 9,650 active Airbnb and VRBO listings, up 4% from a year earlier and up 26% over two years.
An average Lake Como listing earns €34K/year. High-performing listings earn €86K, while low-performing listings earn €16K.
Average occupancy in Lake Como is 37%, producing RevPAR of €64 per available night.
4+ bedroom listings generate the highest average annual revenue in Lake Como, at €104K.
Rules vary across Lake Como. Como: Moderate. Registration required with municipality, tourist tax collection mandatory. Standard Italian STR rules apply. Moderate enforcement with periodic checks. Bellagio: Moderate. Regional Lombardy registration (CIR code), tourist tax collection, safety standards. Similar enforcement to Como area. Lecco: Moderate. Lombardy CIR registration mandatory, tax compliance required. Enforcement varies but generally moderate. Lugano: Lenient. Swiss cantonal rules apply, minimal restrictions, commercial activity allowed. Light enforcement, market-driven approach. Verify requirements for the property's jurisdiction.
The Lake Como Airbnb and VRBO market appears broadly balanced. Supply has grown 4% year-over-year, while RevPAR has increased 24%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Kitchen (95%), Heating (94%), Internet (91%). The strongest positive revenue associations are Pool (+61%), Bbq (+29%), Washing Machine (+23%).
Average daily rate in Lake Como is €215, up 13% year-over-year. Rates peak in July and are lowest in January.
Guests in Lake Como book an average of 36 days in advance, down 5% from last year. Booking windows range from 34 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 19% higher than weekday occupancy.
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