Lake Como
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Overview
Annual Rev
€37.2k
12 mo avg
↑2%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
€185
12 mo avg
↑14%
from prior 12 mo
Lead time
35 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
€66
12 mo avg
↓10%
from prior 12 mo
Methodology note: Figures reflect Lake Como market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | — | +€46,200 | — | — |
| Hot Tub | 🔒 3•• (•%) | 🔒 +€2•••• (+••%) | 🔒 €6•••• | 🔒 €4•••• |
| Pool | 🔒 9•• (••%) | 🔒 +€2•••• (+••%) | 🔒 €6•••• | 🔒 €3•••• |
| Gym | 🔒 1•• (•%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| Barbecue | 🔒 8•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| Washing Machine | 🔒 5••• (••%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Air conditioning | 🔒 4••• (••%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| EV Charger | 🔒 2•• (•%) | 🔒 +€7••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Ski | 🔒 2• (•%) | 🔒 +€6••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Lake Access | 🔒 1••• (••%) | 🔒 +€4••• (+••%) | 🔒 €4•••• | 🔒 €4•••• |
| Internet | 🔒 4••• (••%) | 🔒 +€2•• (+•%) | 🔒 €4•••• | 🔒 €4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (5.6 nights)
3 bedrooms (5.0 nights)
2 bedrooms (5.0 nights)
1 bedroom (4.5 nights)
Cleaning fee by bedroom
4+ bedrooms (€298)
3 bedrooms (€133)
2 bedrooms (€88)
1 bedroom (€60)
Professional host share
Professionally managed (86%)
Independent hosts (14%)
Over the 12 months ending August 2026, the Lake Como market averaged 9,507 active Airbnb and VRBO listings, up 1% from a year earlier and up 24% over two years.
An average Lake Como listing earns €34K/year. High-performing listings earn €86K, while low-performing listings earn €16K.
Average occupancy in Lake Como is 37%, producing RevPAR of €62 per available night.
4+ bedroom listings generate the highest average annual revenue in Lake Como, at €108K.
Rules vary across Lake Como. Como: Moderate. Registration required, tourist tax collection mandatory. Standard enforcement through tax audits and neighbor complaints. Bellagio: Moderate. Regional Lombardy registration (CIR code), tax collection required. Periodic checks by local police and tax authorities. Lecco: Moderate. Lombardy CIR registration mandatory, SCIA communication to municipality, tax compliance. Enforcement via tax inspections. Lugano: Lenient. Simple registration, minimal restrictions. Light enforcement, focus on tax collection only. Verify requirements for the property's jurisdiction.
The Lake Como Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 1% year-over-year, while RevPAR has increased 15%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Kitchen (95%), Heating (94%), Internet (93%). The strongest positive revenue associations are Pool (+63%), Bbq (+29%), Washing Machine (+22%).
Average daily rate in Lake Como is €214, up 13% year-over-year. Rates peak in July and are lowest in January.
Guests in Lake Como book an average of 35 days in advance, down 13% from last year. Booking windows range from 34 days for 1-bedroom listings to 45 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 18% higher than weekday occupancy.