Cuneo

As of June 2026, Cuneo, Saluzzo, Mondovì have 653 active Airbnb and VRBO listings. This represents a 15% decrease from the previous year.

The average Airbnb or VRBO in Cuneo generates €10K per year. High-performing properties earn €22K/year, while low-performing properties earn €4K/year. Declining supply coupled with flat revenue suggests market saturation rather than growth—the 31% occupancy rate indicates substantial idle capacity despite fewer listings. The wide performance spread reveals significant variance in how properties convert available demand, pointing to a bifurcated market where differentiation determines viability.

Airbnb and VRBO can be profitable in Cuneo. Average annual revenue is €10K with 31% occupancy. High-performing properties earn up to €22K/year. Declining supply coupled with flat revenue suggests tightening competition, though the substantial gap between average and top performers indicates significant performance variance based on property-specific factors rather than market-wide constraints.

The average occupancy rate for Airbnbs and VRBOs in Cuneo is 31%. This occupancy level, combined with an average nightly rate of €103, results in a RevPAR (revenue per available room) of €19 per day.

4+ bedroom properties demonstrate the strongest performance in Cuneo, with annual revenue of €30K. These properties balance operating costs and rental demand most effectively in the Cuneo market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Cuneo area. Cuneo: Moderate. Regional registration (CIR code) required, tourist tax collection mandatory. Standard enforcement through tax audits. Saluzzo: Moderate. CIR registration required, tourist tax compliance, basic safety standards. Enforcement via tax authorities, occasional checks. Mondovì: Moderate. Piedmont CIR registration mandatory, tourist tax collection, condominium rules apply. Light-to-moderate enforcement, mostly tax-focused. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Cuneo Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 15% year-over-year, while RevPAR has increased 1%. This indicates balanced supply-demand dynamics. The substantial gap between average revenue ($9,737) and high-performing properties ($22,021) suggests significant performance variance, reflecting a competitive market where property differentiation drives results.

Launch around November, 2-3 months before peak winter season (February peaks). This pre-peak timing lets you build reviews when competition is 17% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (June-May) when gaining traction is harder.

The most common amenities in Cuneo listings include: Kitchen (94%), Heating (84%), Tv (80%), Washing Machine (78%), Pets Allowed (62%). Amenities that boost revenue the most include Ski In Out, Washing Machine, Bbq, with Ski In Out properties earning approximately 35% more (€24K/year vs €18K/year).

Monthly estimated revenue per listing in Cuneo over the last 12 months: May: €338, June: €440, July: €604, August: €710, September: €539, October: €494, November: €370, December: €782, January: €726, February: €767, March: €489, April: €504. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Cuneo is €103, up 20% year-over-year. By property size: 1-bedroom properties average €92/night, 2-bedroom properties average €108/night, 3-bedroom properties average €178/night, 4+ bedroom properties average €271/night. Rates peak in February and are lowest in May.

Guests in Cuneo book an average of 26 days in advance, down 23% from last year. By property size: 1-bedroom: 25 days, 2-bedroom: 28 days, 3-bedroom: 28 days, 4+ bedroom: 34 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Cuneo Airbnb and VRBO market has seen the following changes: supply declined 15%, revenue per listing increased 1%, occupancy fell 3%, average nightly rates increased 20%, and lead time decreased 23%. Despite rate increases, the occupancy decline and shortened booking window suggest softening demand relative to the reduced supply, while the substantial gap between average ($9,737) and top-performing listings ($22,021) indicates highly stratified market performance.

In Cuneo, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday. Weekends show 16% higher occupancy than weekdays.