Asti
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Overview
Annual Rev
€20.8k
12 mo avg
↑3%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
€155
12 mo avg
↑19%
from prior 12 mo
Lead time
34 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
€37
12 mo avg
↓9%
from prior 12 mo
Methodology note: Figures reflect Asti market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€36,078 | — | — |
| Barbecue | 🔒 5•• (••%) | 🔒 +€2•••• (+•••%) | 🔒 €5•••• | 🔒 €2•••• |
| Sauna | 🔒 6• (•%) | 🔒 +€2•••• (+••%) | 🔒 €5•••• | 🔒 €3•••• |
| EV Charger | 🔒 1•• (•%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €3•••• |
| Internet | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Parking | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Hot Tub | 🔒 1•• (•%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €2•••• |
| Gym | 🔒 2• (•%) | 🔒 +€1•••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Bicycles | 🔒 1•• (•%) | 🔒 +€8••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
| Pets Allowed | 🔒 8•• (••%) | 🔒 +€6••• (+••%) | 🔒 €4•••• | 🔒 €3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.6 nights)
4+ bedrooms (5.6 nights)
2 bedrooms (5.0 nights)
1 bedroom (4.7 nights)
Studio (3.9 nights)
Cleaning fee by bedroom
4+ bedrooms (€209)
3 bedrooms (€91)
2 bedrooms (€51)
Studio (€45)
1 bedroom (€33)
Professional host share
Professionally managed (79%)
Independent hosts (21%)
Over the 12 months ending August 2026, the Asti market averaged 3,052 active Airbnb and VRBO listings, down 11% from a year earlier and up 33% over two years.
An average Asti listing earns €18K/year. High-performing listings earn €51K, while low-performing listings earn €8K.
Average occupancy in Asti is 29%, producing RevPAR of €34 per available night.
4+ bedroom listings generate the highest average annual revenue in Asti, at €52K.
Rules vary across Asti. Asti: Moderate. Regional tourism registration (CIR code) required, tax collection mandatory. Standard enforcement through tax authorities. Alba: Moderate. CIR registration required, regional tax compliance, safety standards. Moderate enforcement via regional tourism board. Alessandria: Moderate. CIR code mandatory, regional lodging tax, basic safety rules. Standard enforcement through Piedmont tourism system. Turin: Moderate. CIR registration required, tourist tax collection, SCIA notification to municipality. Moderate enforcement focusing on tax compliance and illegal operators. Verify requirements for the property's jurisdiction.
The Asti Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 11% year-over-year, while RevPAR has increased 20%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in February and January.
The most common amenities are Kitchen (93%), Heating (93%), Internet (91%). The strongest positive revenue associations are Pool (+139%), Bbq (+84%), Ev Charger (+55%).
Average daily rate in Asti is €186, up 20% year-over-year. Rates peak in August and are lowest in January.
Guests in Asti book an average of 33 days in advance, down 12% from last year. Booking windows range from 30 days for 1-bedroom listings to 44 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Wednesday. Weekend occupancy is 29% higher than weekday occupancy.