Accra

As of May 2026, Accra, Tema have 3,858 active Airbnb and VRBO listings. This represents a 6% increase from the previous year.

The average Airbnb or VRBO in Accra generates GHS66K per year. High-performing properties earn GHS272K/year, while low-performing properties earn GHS22K/year. The massive revenue disparity indicates that market returns are heavily skewed toward a small tier of operators, suggesting that standard offerings are struggling to capture significant market share.

Airbnb and VRBO can be profitable in Accra. Average annual revenue is GHS66K with 19% occupancy. High-performing properties earn up to GHS272K/year. With occupancy at 19%, the revenue gap highlights that top earners likely capitalize on specific high-demand niches that the broader, underutilized market fails to address.

The average occupancy rate for Airbnbs and VRBOs in Accra is 19%. This occupancy level, combined with an average nightly rate of GHS1K, results in a RevPAR (revenue per available room) of GHS147 per day.

4+ bedroom properties demonstrate the strongest performance in Accra, with annual revenue of GHS83K. These properties balance operating costs and rental demand most effectively in the Accra market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Accra area. Accra: Lenient. No specific short-term rental regulations or licensing requirements. Tourism Authority of Ghana oversees hotels but STRs largely unregulated. Minimal enforcement, hosts operate freely. Tema: Lenient. No dedicated STR regulations or permit requirements. Falls under general business registration if commercial. Very limited enforcement, informal market dominates. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Accra Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 6% year-over-year, while RevPAR has decreased 10%. This indicates balanced supply-demand dynamics. The contraction in RevPAR despite stable supply growth suggests that market saturation is beginning to exert downward pressure on overall profitability.

Launch around September, 2-3 months before peak winter season (December peaks). This pre-peak timing lets you build reviews when competition is 18% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (February-May) when gaining traction is harder.

The most common amenities in Accra listings include: Air Conditioning (100%), Kitchen (97%), Tv (96%), Washing Machine (92%), Pool (59%). Amenities that boost revenue the most include Pool, Hot Tub, Gym, with Pool properties earning approximately 43% more (GHS225K/year vs GHS157K/year).

Monthly estimated revenue per listing in Accra over the last 12 months: May: GHS3K, June: GHS3K, July: GHS4K, August: GHS5K, September: GHS4K, October: GHS4K, November: GHS5K, December: GHS7K, January: GHS6K, February: GHS3K, March: GHS5K, April: GHS5K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Accra is GHS1K, up 12% year-over-year. By property size: 1-bedroom properties average GHS840/night, 2-bedroom properties average GHS1K/night, 3-bedroom properties average GHS2K/night, 4+ bedroom properties average GHS3K/night. Rates peak in December and are lowest in May.

Guests in Accra book an average of 18 days in advance, down 32% from last year. By property size: 1-bedroom: 16 days, 2-bedroom: 20 days, 3-bedroom: 21 days, 4+ bedroom: 27 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Accra Airbnb and VRBO market has seen the following changes: supply grew 6%, revenue per listing decreased 10%, occupancy rose 2%, average nightly rates increased 12%, and lead time decreased 32%. Increasing nightly rates alongside falling revenue suggests that hosts are struggling to maintain volume as shorter booking windows become the norm.

In Accra, Friday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Wednesday. Weekends show 9% higher occupancy than weekdays.