Wimbledon
Unlock the data for all Markets
Overview
Annual Rev
£24.7k
12 mo avg
↑3%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
£137
12 mo avg
↑11%
from prior 12 mo
Lead time
27 days
12 mo avg
↓11 days
from prior 12 mo
Revpar
£45
12 mo avg
↓13%
from prior 12 mo
Methodology note: Figures reflect Wimbledon market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | — | +£22,483 | — | — |
| Gym | 🔒 1• (•%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| EV Charger | 🔒 9 (•%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Washing Machine | 🔒 4•• (••%) | 🔒 +£9••• (+••%) | 🔒 £3•••• | 🔒 £2•••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +£6••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Parking | 🔒 3•• (••%) | 🔒 +£5••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| TV | 🔒 4•• (••%) | 🔒 +£5••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Hot Tub | 🔒 6 (•%) | 🔒 +£4••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Heating | 🔒 4•• (••%) | 🔒 +£3••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Air conditioning | 🔒 3• (•%) | 🔒 +£3••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Internet | 🔒 3•• (••%) | 🔒 +£2••• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (8.6 nights)
2 bedrooms (8.0 nights)
1 bedroom (6.7 nights)
3 bedrooms (5.5 nights)
Cleaning fee by bedroom
3 bedrooms (£134)
4+ bedrooms (£119)
2 bedrooms (£77)
1 bedroom (£63)
Professional host share
Professionally managed (51%)
Independent hosts (49%)
Over the 12 months ending August 2026, the Wimbledon market averaged 1,222 active Airbnb and VRBO listings, down 15% from a year earlier and up 8% over two years.
An average Wimbledon listing earns £18K/year. High-performing listings earn £43K, while low-performing listings earn £7K.
Average occupancy in Wimbledon is 36%, producing RevPAR of £33 per available night.
4+ bedroom listings generate the highest average annual revenue in Wimbledon, at £30K.
Rules vary across Wimbledon. Wimbledon (Wandsworth): Moderate. 90-day annual limit for entire homes, planning permission needed beyond that. Moderate enforcement through neighbor complaints and platform data sharing. Richmond upon Thames: Moderate. 90-day limit for whole properties, planning permission required beyond. Enforcement via complaints and platform cooperation, relatively active. Kingston upon Thames: Moderate. 90-day cap on entire homes annually, planning consent needed for commercial use. Enforcement through complaints and data monitoring, moderately active. Verify requirements for the property's jurisdiction.
The Wimbledon Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 15% year-over-year, while RevPAR has increased 18%, suggesting demand is outpacing available supply.
RevPAR is highest in July and August; it is lowest in February and January.
The most common amenities are Kitchen (99%), Internet (97%), Heating (96%). The strongest positive revenue associations are Bbq (+46%), Washing Machine (+35%), Parking (+22%).
Average daily rate in Wimbledon is £141, up 17% year-over-year. Rates peak in July and are lowest in February.
Guests in Wimbledon book an average of 28 days in advance, down 15% from last year. Booking windows range from 26 days for 4+ bedroom listings to 30 days for 3-bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Sunday. Weekend occupancy is 10% higher than weekday occupancy.