Suffolk Coast & Heaths
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Overview
Annual Rev
£35.3k
12 mo avg
↓27%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓13%
from prior 12 mo
Avg daily rate
£196
12 mo avg
↓4%
from prior 12 mo
Lead time
41 days
12 mo avg
↓7 days
from prior 12 mo
Revpar
£66
12 mo avg
↓41%
from prior 12 mo
Methodology note: Figures reflect Suffolk Coast & Heaths market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +£22,212 | — | — |
| Barbecue | 🔒 3•• (••%) | 🔒 +£2•••• (+••%) | 🔒 £6•••• | 🔒 £4•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +£2•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Heating | 🔒 1••• (••%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| TV | 🔒 1••• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 9•• (••%) | 🔒 +£8••• (+••%) | 🔒 £5•••• | 🔒 £4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.5 nights)
3 bedrooms (4.4 nights)
4+ bedrooms (4.2 nights)
1 bedroom (4.2 nights)
Cleaning fee by bedroom
4+ bedrooms (£165)
3 bedrooms (£99)
2 bedrooms (£63)
1 bedroom (£43)
Professional host share
Professionally managed (88%)
Independent hosts (12%)
Over the 12 months ending August 2026, the Suffolk Coast & Heaths market averaged 2,518 active Airbnb and VRBO listings, up 0% from a year earlier and up 5% over two years.
An average Suffolk Coast & Heaths listing earns £23K/year. High-performing listings earn £77K, while low-performing listings earn £10K.
Average occupancy in Suffolk Coast & Heaths is 30%, producing RevPAR of £47 per available night.
4+ bedroom listings generate the highest average annual revenue in Suffolk Coast & Heaths, at £37K.
Rules vary across Suffolk Coast & Heaths. Southwold: Moderate. Planning permission required for significant STR use. Some enforcement through complaints. Holiday lets common but monitored. Aldeburgh: Moderate. Planning rules apply, second home concentration high. Council aware of STR issues, occasional enforcement. Many operate openly. Woodbridge: Lenient. Standard planning laws, minimal specific STR regulation. Light enforcement, hosts generally operate freely within existing use classes. Verify requirements for the property's jurisdiction.
The Suffolk Coast & Heaths Airbnb and VRBO market appears broadly balanced. Supply has grown 0% year-over-year, while RevPAR has decreased 20%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are Heating (97%), Internet (93%), TV (91%). The strongest positive revenue associations are Heating (+89%), Washing Machine (+63%), Internet (+57%).
Average daily rate in Suffolk Coast & Heaths is £197, up 1% year-over-year. Rates peak in July and are lowest in November.
Guests in Suffolk Coast & Heaths book an average of 41 days in advance, down 7% from last year. Booking windows range from 37 days for 1-bedroom listings to 48 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Monday. Weekend occupancy is 15% higher than weekday occupancy.