Skye
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Overview
Annual Rev
£40.6k
12 mo avg
↑3%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
£200
12 mo avg
↑20%
from prior 12 mo
Lead time
51 days
12 mo avg
↓13 days
from prior 12 mo
Revpar
£70
12 mo avg
↓17%
from prior 12 mo
Methodology note: Figures reflect Skye market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Washing Machine | — | +£10,634 | — | — |
| Air conditioning | 🔒 4• (•%) | 🔒 +£8••• (+••%) | 🔒 £5•••• | 🔒 £4•••• |
| EV Charger | 🔒 6• (•%) | 🔒 +£6••• (+••%) | 🔒 £4•••• | 🔒 £4•••• |
| Gym | 🔒 3•• (••%) | 🔒 +£3••• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
| TV | 🔒 1••• (••%) | 🔒 +£2••• (+•%) | 🔒 £4•••• | 🔒 £3•••• |
| Lake Access | 🔒 1•• (•%) | 🔒 +£2••• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
| Internet | 🔒 1••• (••%) | 🔒 +£4•• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
| Heating | 🔒 1••• (••%) | 🔒 +£2•• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
| Pets Allowed | 🔒 7•• (••%) | 🔒 +£1•• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +£1•• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (4.9 nights)
3 bedrooms (4.5 nights)
2 bedrooms (4.3 nights)
1 bedroom (3.8 nights)
Cleaning fee by bedroom
4+ bedrooms (£118)
3 bedrooms (£93)
2 bedrooms (£71)
1 bedroom (£48)
Professional host share
Professionally managed (76%)
Independent hosts (24%)
Over the 12 months ending August 2026, the Skye market averaged 1,483 active Airbnb and VRBO listings, down 0% from a year earlier and down 6% over two years.
An average Skye listing earns £34K/year. High-performing listings earn £73K, while low-performing listings earn £19K.
Average occupancy in Skye is 43%, producing RevPAR of £63 per available night.
4+ bedroom listings generate the highest average annual revenue in Skye, at £45K.
Rules vary across Skye. Portree: Moderate. Scotland-wide licensing scheme requires host registration and planning permission for entire properties. Highland Council enforces but capacity limited. Some unlicensed operations exist. Fort William: Moderate. Same Scotland licensing applies. Highland Council requires permits for short-term lets. Enforcement inconsistent due to rural location and limited resources. Mallaig: Lenient. Scotland licensing technically required but small village has minimal enforcement. Many hosts operate informally given tourism-dependent economy and limited council oversight. Verify requirements for the property's jurisdiction.
The Skye Airbnb and VRBO market appears broadly balanced. Supply has declined 0% year-over-year, while RevPAR has decreased 2%, showing no clear supply-demand imbalance.
RevPAR is highest in July and May; it is lowest in January and February.
The most common amenities are Heating (94%), Kitchen (91%), Internet (91%). The strongest positive revenue associations are Washing Machine (+31%), Ev Charger (+21%), TV (+14%).
Average daily rate in Skye is £206, up 6% year-over-year. Rates peak in July and are lowest in January.
Guests in Skye book an average of 50 days in advance, down 14% from last year. Booking windows range from 46 days for 4+ bedroom listings to 51 days for 1-bedroom listings.
Booking demand is highest on Wednesday and lowest on Sunday. Nightly rates peak on Friday and are lowest on Sunday.