Scarborough
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Overview
Annual Rev
£29.3k
12 mo avg
↓23%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓10%
from prior 12 mo
Avg daily rate
£146
12 mo avg
↓6%
from prior 12 mo
Lead time
47 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
£58
12 mo avg
↓31%
from prior 12 mo
Methodology note: Figures reflect Scarborough market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Heating | — | +£18,295 | — | — |
| Gym | 🔒 1•• (•%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Hot Tub | 🔒 1•• (•%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Barbecue | 🔒 2•• (•%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +£9••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Parking | 🔒 1••• (••%) | 🔒 +£9••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| TV | 🔒 2••• (••%) | 🔒 +£4••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| EV Charger | 🔒 8• (•%) | 🔒 +£2••• (+•%) | 🔒 £4•••• | 🔒 £3•••• |
| Internet | 🔒 1••• (••%) | 🔒 +£1••• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 1••• (••%) | 🔒 +£5•• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.0 nights)
3 bedrooms (3.9 nights)
4+ bedrooms (3.8 nights)
1 bedroom (3.7 nights)
Cleaning fee by bedroom
4+ bedrooms (£156)
3 bedrooms (£92)
2 bedrooms (£67)
1 bedroom (£48)
Professional host share
Professionally managed (88%)
Independent hosts (12%)
Over the 12 months ending August 2026, the Scarborough market averaged 3,352 active Airbnb and VRBO listings, up 2% from a year earlier and up 18% over two years.
An average Scarborough listing earns £23K/year. High-performing listings earn £48K, while low-performing listings earn £12K.
Average occupancy in Scarborough is 36%, producing RevPAR of £50 per available night.
4+ bedroom listings generate the highest average annual revenue in Scarborough, at £36K.
Rules vary across Scarborough. Scarborough: Lenient. No specific STR regulations beyond standard planning permission for material change of use. Enforcement minimal; many operate without issues. Whitby: Lenient. No dedicated STR licensing system. Planning permission needed only if material change of use. Light enforcement; hosts commonly operate. Filey: Lenient. No STR-specific regulations. Standard planning rules apply for change of use. Minimal enforcement; established holiday letting market operates freely. Verify requirements for the property's jurisdiction.
The Scarborough Airbnb and VRBO market appears broadly balanced. Supply has grown 2% year-over-year, while RevPAR has decreased 19%, showing no clear supply-demand imbalance.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are TV (95%), Internet (93%), Heating (93%). The strongest positive revenue associations are Heating (+35%), Hot Tub (+35%), Washing Machine (+25%).
Average daily rate in Scarborough is £152, down 11% year-over-year. Rates peak in August and are lowest in November.
Guests in Scarborough book an average of 46 days in advance, down 3% from last year. Booking windows range from 41 days for 1-bedroom listings to 58 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 32% higher than weekday occupancy.