North Lanarkshire
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Overview
Annual Rev
£23.7k
12 mo avg
↑0%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 £1••
12 mo avg
••.•%
from prior 12 mo
Lead time
27 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
£43
12 mo avg
↓23%
from prior 12 mo
Methodology note: Figures reflect North Lanarkshire market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Barbecue | 42 (10%) | +£19,878 (+72%) | £47,620 | £27,742 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.9 nights)
2 bedrooms (5.8 nights)
Studio (4.9 nights)
1 bedroom (4.9 nights)
4+ bedrooms (4.8 nights)
Cleaning fee by bedroom
4+ bedrooms (£112)
3 bedrooms (£82)
2 bedrooms (£76)
Studio (£50)
1 bedroom (£48)
Professional host share
Professionally managed (68%)
Independent hosts (32%)
As of May 2026, Glasgow, Stirling, Falkirk have 462 active Airbnb and VRBO listings. This represents a 1% increase from the previous year.
The average Airbnb or VRBO in North Lanarkshire generates £24K per year. High-performing properties earn £47K/year, while low-performing properties earn £8K/year. This wide revenue spread indicates significant variance in asset monetization, suggesting that top performers capture a disproportionate share of demand despite stagnant supply growth.
Airbnb and VRBO can be profitable in North Lanarkshire. Average annual revenue is £24K with 45% occupancy. High-performing properties earn up to £47K/year. The 45% occupancy rate suggests a competitive landscape where profitability relies heavily on attracting consistent bookings rather than relying on high nightly rates alone.
The average occupancy rate for Airbnbs and VRBOs in North Lanarkshire is 45%. This occupancy level, combined with an average nightly rate of £146, results in a RevPAR (revenue per available room) of £45 per day.
4+ bedroom properties demonstrate the strongest performance in North Lanarkshire, with annual revenue of £38K. These properties balance operating costs and rental demand most effectively in the North Lanarkshire market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the North Lanarkshire area. Glasgow: Moderate. Licensing mandatory since 2022 under Scottish STR scheme. Planning permission required for entire properties. Enforcement increasing but still developing. Stirling: Moderate. Same Scottish licensing applies. Planning permission needed for whole properties. Control areas being considered. Growing enforcement. Falkirk: Moderate. Scottish licensing scheme active. Planning permission for entire homes. Enforcement developing, some unlicensed operators remain. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The North Lanarkshire Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 1% year-over-year, while RevPAR has decreased 12%. This indicates balanced supply-demand dynamics. The drop in RevPAR despite stable supply growth suggests that existing inventory is struggling to maintain pricing power against current demand levels.
Launch around March, 2-3 months before peak summer season (June peaks). This pre-peak timing lets you build reviews when competition is 4% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.
The most common amenities in North Lanarkshire listings include: Kitchen (93%), Washing Machine (87%), Tv (86%), Heating (75%), Pets Allowed (42%). Amenities that boost revenue the most include Bbq, Hot Tub, Internet, with Bbq properties earning approximately 64% more (£46K/year vs £28K/year).
Monthly estimated revenue per listing in North Lanarkshire over the last 12 months: May: £2K, June: £2K, July: £2K, August: £2K, September: £1K, October: £1K, November: £1K, December: £1K, January: £838, February: £769, March: £1K, April: £1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in North Lanarkshire is £146, up 15% year-over-year. By property size: 1-bedroom properties average £107/night, 2-bedroom properties average £121/night, 3-bedroom properties average £185/night, 4+ bedroom properties average £254/night. Rates peak in June and are lowest in November.
Guests in North Lanarkshire book an average of 29 days in advance, down 23% from last year. By property size: 1-bedroom: 28 days, 2-bedroom: 26 days, 3-bedroom: 35 days, 4+ bedroom: 36 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the North Lanarkshire Airbnb and VRBO market has seen the following changes: supply grew 1%, revenue per listing decreased 12%, occupancy fell 5%, average nightly rates increased 15%, and lead time decreased 23%. These shifts reflect a tightening market where higher pricing is failing to offset lower occupancy and shorter booking windows.
In North Lanarkshire, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday.