Liverpool
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Overview
Annual Rev
£23.3k
12 mo avg
↓9%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓9%
from prior 12 mo
Avg daily rate
£143
12 mo avg
↑11%
from prior 12 mo
Lead time
33 days
12 mo avg
↓4 days
from prior 12 mo
Revpar
£49
12 mo avg
↓15%
from prior 12 mo
Methodology note: Figures reflect Liverpool market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Bicycles | — | +£32,478 | — | — |
| Pool | 🔒 6 (•%) | 🔒 +£3•••• (+•••%) | 🔒 £6•••• | 🔒 £3•••• |
| Sauna | 🔒 5 (•%) | 🔒 +£3•••• (+•••%) | 🔒 £6•••• | 🔒 £3•••• |
| Hot Tub | 🔒 3• (•%) | 🔒 +£2•••• (+••%) | 🔒 £5•••• | 🔒 £3•••• |
| Barbecue | 🔒 6• (•%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Gym | 🔒 1• (•%) | 🔒 +£8••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Air conditioning | 🔒 7• (•%) | 🔒 +£4••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| EV Charger | 🔒 2• (•%) | 🔒 +£4••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 3•• (••%) | 🔒 +£3••• (+••%) | 🔒 £3•••• | 🔒 £3•••• |
| Lake Access | 🔒 2• (•%) | 🔒 +£2••• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
| Heating | 🔒 1••• (••%) | 🔒 +£1••• (+•%) | 🔒 £3•••• | 🔒 £3•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.5 nights)
4+ bedrooms (5.5 nights)
1 bedroom (4.8 nights)
2 bedrooms (4.0 nights)
Cleaning fee by bedroom
4+ bedrooms (£123)
3 bedrooms (£87)
2 bedrooms (£60)
1 bedroom (£52)
Professional host share
Professionally managed (80%)
Independent hosts (20%)
Over the 12 months ending August 2026, the Liverpool market averaged 3,219 active Airbnb and VRBO listings, down 2% from a year earlier and up 31% over two years.
An average Liverpool listing earns £19K/year. High-performing listings earn £42K, while low-performing listings earn £8K.
Average occupancy in Liverpool is 32%, producing RevPAR of £42 per available night.
4+ bedroom listings generate the highest average annual revenue in Liverpool, at £37K.
Rules vary across Liverpool. Liverpool: Lenient. No specific STR regulations or registration required. Operate under standard planning laws. Minimal enforcement unless complaints arise. Chester: Lenient. No dedicated STR licensing scheme. Must comply with planning/tax laws. Light enforcement, hosts operate freely. Southport: Lenient. No specific STR permits required. Standard business rates and planning rules apply. Minimal proactive enforcement. Verify requirements for the property's jurisdiction.
The Liverpool Airbnb and VRBO market appears broadly balanced. Supply has declined 2% year-over-year, while RevPAR has increased 1%, showing no clear supply-demand imbalance.
RevPAR is highest in July and August; it is lowest in January and February.
The most common amenities are Kitchen (98%), TV (97%), Heating (96%). The strongest positive revenue associations are Bbq (+43%), Pets Allowed (+12%), Internet (+3%).
Average daily rate in Liverpool is £152, up 12% year-over-year. Rates peak in July and are lowest in January.
Guests in Liverpool book an average of 32 days in advance, down 7% from last year. Booking windows range from 30 days for 1-bedroom listings to 35 days for 2-bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Monday. Weekend occupancy is 50% higher than weekday occupancy.