King's Lynn
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Overview
Annual Rev
£26.1k
12 mo avg
↓23%
from prior 12 mo
Occupancy rate
🔒 4•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 £1••
12 mo avg
••.•%
from prior 12 mo
Lead time
29 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
£56
12 mo avg
↓33%
from prior 12 mo
Methodology note: Figures reflect King's Lynn market data as of June 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | 46 (16%) | +£68,991 (+180%) | £107,400 | £38,409 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (4.3 nights)
3 bedrooms (4.1 nights)
1 bedroom (4.0 nights)
4+ bedrooms (3.8 nights)
Studio (3.2 nights)
Cleaning fee by bedroom
4+ bedrooms (£155)
3 bedrooms (£58)
2 bedrooms (£52)
1 bedroom (£38)
Studio (£33)
Professional host share
Professionally managed (69%)
Independent hosts (31%)
As of June 2026, King's Lynn, Hunstanton, Sandringham have 336 active Airbnb and VRBO listings. This represents a 7% decrease from the previous year.
The average Airbnb or VRBO in King's Lynn generates £26K per year. High-performing properties earn £76K/year, while low-performing properties earn £10K/year. This significant revenue spread suggests that market performance is heavily bifurcated, where top-tier assets capture a disproportionate share of demand despite the broader contraction in annual earnings.
Airbnb and VRBO can be profitable in King's Lynn. Average annual revenue is £26K with 39% occupancy. High-performing properties earn up to £76K/year. The variance between average and high-performing revenue indicates that while the market has tightened, specialized property positioning remains a primary driver of financial separation.
The average occupancy rate for Airbnbs and VRBOs in King's Lynn is 39%. This occupancy level, combined with an average nightly rate of £167, results in a RevPAR (revenue per available room) of £49 per day.
4+ bedroom properties demonstrate the strongest performance in King's Lynn, with annual revenue of £62K. These properties balance operating costs and rental demand most effectively in the King's Lynn market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the King's Lynn area. King's Lynn: Lenient. No specific short-term rental regulations beyond standard planning permission for change of use if applicable. Minimal enforcement of holiday lets. Hunstanton: Lenient. No dedicated STR licensing scheme. Subject to general planning rules and business rates. Light enforcement, many holiday lets operate freely. Sandringham: Lenient. No specific STR regulations. Planning permission may apply for change of use. Minimal enforcement in this rural area with tourism focus. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The King's Lynn Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 7% year-over-year, while RevPAR has decreased 29%. This indicates balanced supply-demand dynamics. The simultaneous drop in supply and revenue suggests that market equilibrium is currently characterized by a soft demand environment rather than competitive saturation.
Launch around March, 2-3 months before peak summer season (June peaks). This pre-peak timing lets you build reviews when competition is -2% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.
The most common amenities in King's Lynn listings include: Kitchen (83%), Tv (81%), Washing Machine (71%), Heating (65%), Pets Allowed (55%). Amenities that boost revenue the most include Hot Tub, Heating, Bbq, with Hot Tub properties earning approximately 185% more (£131K/year vs £46K/year).
Monthly estimated revenue per listing in King's Lynn over the last 12 months: May: £2K, June: £2K, July: £2K, August: £2K, September: £1K, October: £2K, November: £1K, December: £1K, January: £994, February: £978, March: £1K, April: £2K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in King's Lynn is £167, down 3% year-over-year. By property size: 1-bedroom properties average £99/night, 2-bedroom properties average £127/night, 3-bedroom properties average £163/night, 4+ bedroom properties average £432/night. Rates peak in June and are lowest in February.
Guests in King's Lynn book an average of 32 days in advance, down 21% from last year. By property size: 1-bedroom: 31 days, 2-bedroom: 29 days, 3-bedroom: 31 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the King's Lynn Airbnb and VRBO market has seen the following changes: supply declined 7%, revenue per listing decreased 29%, occupancy fell 15%, average nightly rates decreased 3%, and lead time decreased 21%. These metrics point to a market experiencing reduced booking velocity and shorter planning windows, signaling a broader pullback in consumer confidence.
In King's Lynn, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Friday and are lowest on Tuesday.