Exeter
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Overview
Annual Rev
£25.6k
12 mo avg
↑13%
from prior 12 mo
Occupancy rate
🔒 5•%
12 mo avg
••.•%
from prior 12 mo
Avg daily rate
🔒 £1••
12 mo avg
••.•%
from prior 12 mo
Lead time
33 days
12 mo avg
↓9 days
from prior 12 mo
Revpar
£46
12 mo avg
↓13%
from prior 12 mo
Methodology note: Figures reflect Exeter market data as of May 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Sauna | 5 (2%) | +£16,659 (+51%) | £49,494 | £32,835 |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
| 🔒 Amenity | 🔒 5• (••%) | 🔒 +$5••• (+••%) | 🔒 $7•••• | 🔒 $7•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.8 nights)
2 bedrooms (4.5 nights)
1 bedroom (4.3 nights)
4+ bedrooms (4.3 nights)
Studio (3.1 nights)
Cleaning fee by bedroom
4+ bedrooms (£139)
3 bedrooms (£105)
2 bedrooms (£64)
1 bedroom (£47)
Studio (£26)
Professional host share
Professionally managed (59%)
Independent hosts (41%)
As of May 2026, Exeter has 404 active Airbnb and VRBO listings. This represents a 16% decrease from the previous year.
The average Airbnb or VRBO in Exeter generates £24K per year. High-performing properties earn £45K/year, while low-performing properties earn £8K/year. The wide revenue gap suggests that market returns are highly sensitive to specific asset positioning, as a 15% reduction in total supply has yet to drive uniform income growth across the board.
Airbnb and VRBO can be profitable in Exeter. Average annual revenue is £24K with 44% occupancy. High-performing properties earn up to £45K/year. This significant performance disparity indicates that while the market supports profitability, current occupancy levels reflect a competitive landscape where top-tier listings capture a disproportionate share of available demand.
The average occupancy rate for Airbnbs and VRBOs in Exeter is 44%. This occupancy level, combined with an average nightly rate of £139, results in a RevPAR (revenue per available room) of £41 per day.
4+ bedroom properties demonstrate the strongest performance in Exeter, with annual revenue of £43K. These properties balance operating costs and rental demand most effectively in the Exeter market. Property performance varies significantly by location, amenities, and management quality.
Short-term rental regulations vary by jurisdiction in the Exeter area. I need to clarify which Exeter you're asking about, as there are multiple cities with this name: 1. Exeter, England (Devon) - Subject to UK short-term rental regulations 2. Exeter, New Hampshire, USA 3. Exeter, California, USA Could you please specify which Exeter you need information about? Each jurisdiction has different regulations and enforcement approaches. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.
The Exeter Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 16% year-over-year, while RevPAR has increased 2%. This indicates balanced supply-demand dynamics. The contraction in supply paired with rising revenue suggests the market is stabilizing, potentially limiting new entrant capacity while supporting existing operators.
Launch around May, 2-3 months before peak fall season (August peaks). This pre-peak timing lets you build reviews when competition is -16% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (May-January) when gaining traction is harder.
The most common amenities in Exeter listings include: Kitchen (94%), Tv (88%), Heating (78%), Washing Machine (77%), Private Yard (42%). Amenities that boost revenue the most include Hot Tub, Pets Allowed, Washing Machine, with Hot Tub properties earning approximately 63% more (£50K/year vs £30K/year).
Monthly estimated revenue per listing in Exeter over the last 12 months: May: £1K, June: £1K, July: £1K, August: £2K, September: £2K, October: £1K, November: £1K, December: £1K, January: £904, February: £963, March: £1K, April: £1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.
The overall average nightly rate in Exeter is £139, up 24% year-over-year. By property size: 1-bedroom properties average £103/night, 2-bedroom properties average £146/night, 3-bedroom properties average £179/night, 4+ bedroom properties average £292/night. Rates peak in August and are lowest in May.
Guests in Exeter book an average of 31 days in advance, down 24% from last year. By property size: 1-bedroom: 30 days, 2-bedroom: 31 days, 3-bedroom: 31 days, 4+ bedroom: 36 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.
Over the past year, the Exeter Airbnb and VRBO market has seen the following changes: supply declined 16%, revenue per listing increased 2%, occupancy rose 1%, average nightly rates increased 24%, and lead time decreased 24%. These shifts highlight a transition toward shorter booking windows and premium pricing, signaling increased urgency among travelers in a tightening market.
In Exeter, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 14% higher occupancy than weekdays.