Chippenham
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Overview
Annual Rev
£34.3k
12 mo avg
↑9%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
£176
12 mo avg
↑20%
from prior 12 mo
Lead time
36 days
12 mo avg
↓7 days
from prior 12 mo
Revpar
£64
12 mo avg
↓5%
from prior 12 mo
Methodology note: Figures reflect Chippenham market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +£69,717 | — | — |
| Sauna | 🔒 5 (•%) | 🔒 +£4•••• (+•••%) | 🔒 £8•••• | 🔒 £4•••• |
| Hot Tub | 🔒 4• (•%) | 🔒 +£3•••• (+••%) | 🔒 £7•••• | 🔒 £4•••• |
| Gym | 🔒 6 (•%) | 🔒 +£1•••• (+••%) | 🔒 £6•••• | 🔒 £4•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £4•••• |
| Washing Machine | 🔒 3•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £4•••• | 🔒 £3•••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +£1•••• (+••%) | 🔒 £5•••• | 🔒 £4•••• |
| Heating | 🔒 4•• (••%) | 🔒 +£5••• (+••%) | 🔒 £4•••• | 🔒 £4•••• |
| EV Charger | 🔒 4• (•%) | 🔒 +£3••• (+•%) | 🔒 £4•••• | 🔒 £4•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.8 nights)
1 bedroom (4.1 nights)
2 bedrooms (4.0 nights)
4+ bedrooms (3.4 nights)
Cleaning fee by bedroom
4+ bedrooms (£189)
3 bedrooms (£83)
2 bedrooms (£56)
1 bedroom (£37)
Professional host share
Professionally managed (67%)
Independent hosts (33%)
Over the 12 months ending August 2026, the Chippenham market averaged 605 active Airbnb and VRBO listings, down 7% from a year earlier and down 9% over two years.
An average Chippenham listing earns £32K/year. High-performing listings earn £70K, while low-performing listings earn £12K.
Average occupancy in Chippenham is 41%, producing RevPAR of £62 per available night.
4+ bedroom listings generate the highest average annual revenue in Chippenham, at £79K.
Rules vary across Chippenham. Bath: Moderate. Planning permission required for entire home rentals over 90 days/year. Some enforcement through complaints. Many hosts operate within limits. Bristol: Moderate. Planning permission needed for frequent short-term lets. Council investigates complaints but enforcement inconsistent. Active market despite rules. Chippenham: Lenient. No specific STR regulations beyond standard planning rules. Minimal enforcement. Hosts operate freely under general accommodation laws. Verify requirements for the property's jurisdiction.
The Chippenham Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 7% year-over-year, while RevPAR has increased 4%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Heating (96%), Kitchen (93%), TV (91%). The strongest positive revenue associations are Hot Tub (+81%), Washing Machine (+43%), Bbq (+32%).
Average daily rate in Chippenham is £194, up 9% year-over-year. Rates peak in December and are lowest in October.
Guests in Chippenham book an average of 38 days in advance, down 8% from last year. Booking windows range from 35 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 34% higher than weekday occupancy.