Carmarthenshire

As of May 2026, Llanelli, Carmarthen, Tenby have 483 active Airbnb and VRBO listings. This represents a 16% decrease from the previous year.

The average Airbnb or VRBO in Carmarthenshire generates £18K per year. High-performing properties earn £51K/year, while low-performing properties earn £11K/year. The stark revenue variance suggests that top-tier assets successfully capture premium demand despite a 31% market-wide revenue decline, highlighting a widening performance gap in the current landscape.

Airbnb and VRBO can be profitable in Carmarthenshire. Average annual revenue is £18K with 35% occupancy. High-performing properties earn up to £51K/year. With supply contracting by 16% annually, the significant revenue ceiling indicates that remaining inventory faces less direct competition for high-value guest segments.

The average occupancy rate for Airbnbs and VRBOs in Carmarthenshire is 35%. This occupancy level, combined with an average nightly rate of £137, results in a RevPAR (revenue per available room) of £35 per day.

4+ bedroom properties demonstrate the strongest performance in Carmarthenshire, with annual revenue of £35K. These properties balance operating costs and rental demand most effectively in the Carmarthenshire market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Carmarthenshire area. Llanelli: Lenient. No specific STR licensing. Planning permission needed for primary use change. Light enforcement, many operate without permits. Carmarthen: Lenient. No dedicated STR regulations. Planning rules apply if main residence changes use. Minimal enforcement activity. Tenby: Moderate. Planning permission required, concerns over housing supply. Some enforcement due to local pressure, but inconsistent. Many operate informally. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Carmarthenshire Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 16% year-over-year, while RevPAR has decreased 31%. This indicates balanced supply-demand dynamics. The concurrent drop in both supply and revenue suggests that market contraction is driven by waning overall demand rather than an oversupply of listings.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -33% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (February-January) when gaining traction is harder.

The most common amenities in Carmarthenshire listings include: Tv (94%), Kitchen (76%), Washing Machine (66%), Heating (66%), Pets Allowed (60%). Amenities that boost revenue the most include Heating, Tv, Bbq, with Heating properties earning approximately 161% more (£61K/year vs £23K/year).

Monthly estimated revenue per listing in Carmarthenshire over the last 12 months: May: £1K, June: £1K, July: £1K, August: £2K, September: £987, October: £891, November: £676, December: £868, January: £603, February: £754, March: £967, April: £1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Carmarthenshire is £137, down 11% year-over-year. By property size: 1-bedroom properties average £98/night, 2-bedroom properties average £115/night, 3-bedroom properties average £136/night, 4+ bedroom properties average £336/night. Rates peak in August and are lowest in November.

Guests in Carmarthenshire book an average of 34 days in advance, down 21% from last year. By property size: 1-bedroom: 32 days, 2-bedroom: 34 days, 3-bedroom: 33 days, 4+ bedroom: 40 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Carmarthenshire Airbnb and VRBO market has seen the following changes: supply declined 16%, revenue per listing decreased 31%, occupancy fell 8%, average nightly rates decreased 11%, and lead time decreased 21%. These metrics point to a shift toward last-minute booking behaviors amidst a broader compression in pricing power.

In Carmarthenshire, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 23% higher occupancy than weekdays.