Carlisle

As of May 2026, Carlisle, Keswick, Penrith have 797 active Airbnb and VRBO listings. This represents a 3% decrease from the previous year.

The average Airbnb or VRBO in Carlisle generates £23K per year. High-performing properties earn £78K/year, while low-performing properties earn £12K/year. The extreme variance between top and bottom performers suggests that revenue potential is heavily concentrated in a select subset of listings rather than distributed evenly across the market.

Airbnb and VRBO can be profitable in Carlisle. Average annual revenue is £23K with 38% occupancy. High-performing properties earn up to £78K/year. This significant revenue spread, coupled with a 38% occupancy rate, indicates that profitability relies on capturing specific demand segments capable of sustaining higher utilization.

The average occupancy rate for Airbnbs and VRBOs in Carlisle is 38%. This occupancy level, combined with an average nightly rate of £155, results in a RevPAR (revenue per available room) of £44 per day.

4+ bedroom properties demonstrate the strongest performance in Carlisle, with annual revenue of £58K. These properties balance operating costs and rental demand most effectively in the Carlisle market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Carlisle area. Carlisle: Lenient. No specific STR regulations. Planning permission may apply for commercial use. Minimal enforcement, hosts operate freely. Keswick: Lenient. No dedicated STR licensing. Article 4 Direction limits new dwelling conversions in some areas. Light enforcement, many active rentals. Penrith: Lenient. No STR-specific rules. Standard planning/business rates apply. Minimal enforcement, hosts largely unregulated. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Carlisle Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 3% year-over-year, while RevPAR has decreased 24%. This indicates balanced supply-demand dynamics. While total supply is contracting, the disproportionate drop in RevPAR points to a softening in aggregate market demand intensity.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -29% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.

The most common amenities in Carlisle listings include: Tv (93%), Kitchen (75%), Washing Machine (70%), Heating (67%), Pets Allowed (57%). Amenities that boost revenue the most include Heating, Hot Tub, Bbq, with Heating properties earning approximately 179% more (£78K/year vs £28K/year).

Monthly estimated revenue per listing in Carlisle over the last 12 months: May: £2K, June: £2K, July: £2K, August: £2K, September: £1K, October: £1K, November: £1K, December: £1K, January: £783, February: £888, March: £1K, April: £1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Carlisle is £155, down 1% year-over-year. By property size: 1-bedroom properties average £113/night, 2-bedroom properties average £122/night, 3-bedroom properties average £170/night, 4+ bedroom properties average £462/night. Rates peak in June and are lowest in March.

Guests in Carlisle book an average of 35 days in advance, down 23% from last year. By property size: 1-bedroom: 35 days, 2-bedroom: 33 days, 3-bedroom: 37 days, 4+ bedroom: 43 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Carlisle Airbnb and VRBO market has seen: supply declined 3%, revenue per listing decreased 24%, occupancy fell 14%, average nightly rates decreased 1%, and lead time decreased 23%. These converging metrics signal a shift toward shorter booking windows and reduced pricing power across the local short-term rental landscape.

In Carlisle, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 18% higher occupancy than weekdays.