Bracknell

As of May 2026, Bracknell, Reading, Windsor have 639 active Airbnb and VRBO listings. This represents a 16% decrease from the previous year.

The average Airbnb or VRBO in Bracknell generates £22K per year. High-performing properties earn £50K/year, while low-performing properties earn £8K/year. The significant revenue gap suggests that market success is heavily bifurcated, with top-tier listings capturing disproportionate demand despite a 16% annual contraction in overall supply.

Airbnb and VRBO can be profitable in Bracknell. Average annual revenue is £22K with 36% occupancy. High-performing properties earn up to £50K/year. A 36% occupancy rate alongside declining revenue indicates that current inventory is struggling to maintain historical utilization levels amidst shifting market conditions.

The average occupancy rate for Airbnbs and VRBOs in Bracknell is 36%. This occupancy level, combined with an average nightly rate of £172, results in a RevPAR (revenue per available room) of £39 per day.

4+ bedroom properties demonstrate the strongest performance in Bracknell, with annual revenue of £49K. These properties balance operating costs and rental demand most effectively in the Bracknell market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Bracknell area. Bracknell: Lenient. Planning permission required for material change of use, but rarely enforced. Most hosts operate without issues under standard property regulations. Reading: Lenient. No specific STR licensing. Planning permission needed if primary residence changes to commercial use. Minimal enforcement, hosts typically operate freely. Windsor: Lenient. No dedicated STR regulations or permits. Planning permission theoretically required for change of use. Light enforcement, hosts operate with few restrictions. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Bracknell Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 16% year-over-year, while RevPAR has decreased 16%. This indicates balanced supply-demand dynamics. The proportional drop in both metrics suggests the market is reaching a new equilibrium where declining supply is mirroring reduced traveler demand.

Launch around May, 2-3 months before peak fall season (August peaks). This pre-peak timing lets you build reviews when competition is -59% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-February) when gaining traction is harder.

The most common amenities in Bracknell listings include: Kitchen (98%), Tv (95%), Washing Machine (85%), Heating (80%), Private Yard (45%). Amenities that boost revenue the most include Bbq, Washing Machine, Internet, with Bbq properties earning approximately 42% more (£51K/year vs £36K/year).

Monthly estimated revenue per listing in Bracknell over the last 12 months: May: £1K, June: £1K, July: £1K, August: £1K, September: £1K, October: £1K, November: £1K, December: £1K, January: £911, February: £793, March: £1K, April: £1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Bracknell is £172, up 18% year-over-year. By property size: 1-bedroom properties average £100/night, 2-bedroom properties average £160/night, 3-bedroom properties average £212/night, 4+ bedroom properties average £411/night. Rates peak in December and are lowest in February.

Guests in Bracknell book an average of 28 days in advance, down 25% from last year. By property size: 1-bedroom: 27 days, 2-bedroom: 27 days, 3-bedroom: 27 days, 4+ bedroom: 33 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Bracknell Airbnb and VRBO market has seen: supply -16%, revenue -16%, occupancy -15%, rates +18%, and lead time -25%. Rising rates combined with falling occupancy and shorter lead times point to a market transitioning toward shorter-notice bookings and higher price sensitivity.

In Bracknell, Wednesday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday.