Vendee

As of May 2026, Les Sables-d'Olonne, La Roche-sur-Yon, Saint-Gilles-Croix-de-Vie have 8,789 active Airbnb and VRBO listings. This represents a 10% decrease from the previous year.

The average Airbnb or VRBO in Vendee generates €11K per year. High-performing properties earn €26K/year, while low-performing properties earn €6K/year. The substantial revenue spread suggests that market rewards are heavily concentrated, as top-tier listings capture significantly more value despite a contraction in total market revenue.

Airbnb and VRBO can be profitable in Vendee. Average annual revenue is €11K with 33% occupancy. High-performing properties earn up to €26K/year. A 33% average occupancy rate paired with declining supply indicates that while competition is thinning, the remaining inventory faces a challenging environment to maintain utilization.

The average occupancy rate for Airbnbs and VRBOs in Vendee is 33%. This occupancy level, combined with an average nightly rate of €120, results in a RevPAR (revenue per available room) of €19 per day.

4+ bedroom properties demonstrate the strongest performance in Vendee, with annual revenue of €23K. These properties balance operating costs and rental demand most effectively in the Vendee market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Vendee area. Les Sables-d'Olonne: Moderate. Declaration required at town hall, tourist tax mandatory. Standard enforcement in tourist areas. La Roche-sur-Yon: Lenient. Basic declaration to mayor's office, tourist tax collection. Light enforcement, limited controls. Saint-Gilles-Croix-de-Vie: Moderate. Registration and declaration required, tourist tax applies. Moderate enforcement during peak season. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Vendee Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 10% year-over-year, while RevPAR has decreased 30%. This indicates balanced supply-demand dynamics. The disproportionate drop in revenue compared to supply suggests that demand-side headwinds are currently outweighing the benefits of reduced inventory competition.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is -25% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (March-January) when gaining traction is harder.

The most common amenities in Vendee listings include: Kitchen (96%), Tv (88%), Heating (79%), Washing Machine (73%), Bbq (45%). Amenities that boost revenue the most include Washing Machine, Hot Tub, Pool, with Washing Machine properties earning approximately 40% more (€25K/year vs €18K/year).

Monthly estimated revenue per listing in Vendee over the last 12 months: May: €713, June: €563, July: €992, August: €1K, September: €511, October: €502, November: €378, December: €574, January: €265, February: €255, March: €327, April: €827. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Vendee is €120, up 16% year-over-year. By property size: 1-bedroom properties average €80/night, 2-bedroom properties average €105/night, 3-bedroom properties average €150/night, 4+ bedroom properties average €307/night. Rates peak in August and are lowest in June.

Guests in Vendee book an average of 32 days in advance, down 31% from last year. By property size: 1-bedroom: 29 days, 2-bedroom: 31 days, 3-bedroom: 34 days, 4+ bedroom: 42 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Vendee Airbnb and VRBO market has seen the following changes: supply declined 10%, revenue per listing decreased 30%, occupancy fell 11%, average nightly rates increased 16%, and lead time decreased 31%. Shortening lead times and lower occupancy suggest a shift toward more reactive, last-minute booking behavior across the region.

In Vendee, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 14% higher occupancy than weekdays.