Saint-lô
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Overview
Annual Rev
€15.4k
12 mo avg
↓1%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓8%
from prior 12 mo
Avg daily rate
€116
12 mo avg
↑20%
from prior 12 mo
Lead time
31 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
€28
12 mo avg
↓23%
from prior 12 mo
Methodology note: Figures reflect Saint-lô market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Washing Machine | — | +€8,218 | — | — |
| Hot Tub | 🔒 6• (•%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Barbecue | 🔒 4•• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Pool | 🔒 9• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Sauna | 🔒 2• (•%) | 🔒 +€2•• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (5.9 nights)
4+ bedrooms (5.6 nights)
2 bedrooms (5.5 nights)
1 bedroom (4.8 nights)
Cleaning fee by bedroom
4+ bedrooms (€108)
3 bedrooms (€65)
2 bedrooms (€47)
1 bedroom (€28)
Professional host share
Professionally managed (62%)
Independent hosts (38%)
Over the 12 months ending August 2026, the Saint-Lô market averaged 1,377 active Airbnb and VRBO listings, up 1% from a year earlier and up 84% over two years.
An average Saint-Lô listing earns €14K/year. High-performing listings earn €34K, while low-performing listings earn €7K.
Average occupancy in Saint-Lô is 32%, producing RevPAR of €26 per available night.
4+ bedroom listings generate the highest average annual revenue in Saint-Lô, at €29K.
Rules vary across Saint-Lô. Saint-Lô: Lenient. Declaration to mayor required, tourist tax collection. Minimal enforcement, hosts operate freely. Granville: Lenient. Tourist classification optional for >120 days, tax registration needed. Light enforcement in practice. Coutances: Lenient. Basic declaration to municipality, tourist tax compliance. Minimal oversight, few restrictions enforced. Verify requirements for the property's jurisdiction.
The Saint-Lô Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 1% year-over-year, while RevPAR has increased 17%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and March.
The most common amenities are Parking (96%), Kitchen (94%), TV (91%). The strongest positive revenue associations are Washing Machine (+56%), Bbq (+49%), Internet (+20%).
Average daily rate in Saint-Lô is €128, up 25% year-over-year. Rates peak in May and are lowest in October.
Guests in Saint-Lô book an average of 31 days in advance, down 12% from last year. Booking windows range from 28 days for 1-bedroom listings to 41 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Wednesday. Weekend occupancy is 18% higher than weekday occupancy.