Reims
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Annual revenue (actual)
€18k
12 mo avg
↑5%
from prior 12 mo
Occupancy rate
41%
12 mo avg
↓5%
from prior 12 mo
Avg daily rate
€105
12 mo avg
↑18%
from prior 12 mo
Lead time
29 days
12 mo avg
↑0 days
from prior 12 mo
Revpar
€36
12 mo avg
↑1%
from prior 12 mo
Methodology note: Figures reflect Reims market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€15,599 | — | — |
| Barbecue | 🔒 2•• (••%) | 🔒 +€1•••• (+•••%) | 🔒 €3•••• | 🔒 €1•••• |
| Lake Access | 🔒 1• (•%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Hot Tub | 🔒 8• (•%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Sauna | 🔒 2• (•%) | 🔒 +€9••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Bicycles | 🔒 3• (•%) | 🔒 +€8••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Gym | 🔒 1• (•%) | 🔒 +€6••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Washing Machine | 🔒 9•• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| EV Charger | 🔒 4• (•%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Internet | 🔒 1••• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| Air conditioning | 🔒 3•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
Studio (5.4 nights)
1 bedroom (4.1 nights)
4+ bedrooms (4.0 nights)
2 bedrooms (3.8 nights)
3 bedrooms (3.8 nights)
Cleaning fee by bedroom
4+ bedrooms (€113)
3 bedrooms (€57)
2 bedrooms (€40)
1 bedroom (€28)
Studio (€24)
Professional host share
Professionally managed (62%)
Independent hosts (38%)
Over the 12 months ending September 2026, the Reims market averaged 1,936 active Airbnb and VRBO listings, up 7% from a year earlier and up 134% over two years.
An average Reims listing earns €17K/year. High-performing listings earn €37K, while low-performing listings earn €7K.
Average occupancy in Reims is 36%, producing RevPAR of €35 per available night.
4+ bedroom listings generate the highest average annual revenue in Reims, at €45K.
Rules vary across Reims. Reims: Moderate. Registration with city hall required for furnished tourist rentals. Primary residence rule applies - secondary homes limited to 120 days/year. Moderate enforcement through tax authorities. Épernay: Lenient. Basic tourist accommodation declaration required. Few specific restrictions beyond standard rental regulations. Light enforcement in practice. Châlons-en-Champagne: Lenient. Declaration of furnished tourist accommodation needed. Minimal specific short-term rental restrictions. Limited active enforcement observed. Verify requirements for the property's jurisdiction.
The Reims Airbnb and VRBO market appears broadly balanced. Supply has grown 7% year-over-year, while RevPAR has increased 17%, showing no clear supply-demand imbalance.
RevPAR is highest in May and August; it is lowest in January and February.
The most common amenities are Kitchen (98%), Heating (97%), TV (96%). The strongest positive revenue associations are Bbq (+84%), Hot Tub (+56%), Washing Machine (+35%).
Average daily rate in Reims is €122, up 22% year-over-year. Rates peak in May and are lowest in January.
Guests in Reims book an average of 29 days in advance. Booking windows range from 27 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 37% higher than weekday occupancy.
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