Lille

As of May 2026, Lille, Roubaix, Tourcoing have 2,419 active Airbnb and VRBO listings. This represents a 19% decrease from the previous year.

The average Airbnb or VRBO in Lille generates €17K per year. High-performing properties earn €32K/year, while low-performing properties earn €7K/year. The substantial revenue spread suggests that market rewards are highly concentrated, as the overall supply contraction has not yet translated into broader revenue growth for the average unit.

Airbnb and VRBO can be profitable in Lille. Average annual revenue is €17K with 39% occupancy. High-performing properties earn up to €32K/year. A 39% occupancy rate alongside the observed supply reduction points to a market where competition remains intense, favoring properties that can capture a higher share of limited demand.

The average occupancy rate for Airbnbs and VRBOs in Lille is 39%. This occupancy level, combined with an average nightly rate of €108, results in a RevPAR (revenue per available room) of €31 per day.

4+ bedroom properties demonstrate the strongest performance in Lille, with annual revenue of €41K. These properties balance operating costs and rental demand most effectively in the Lille market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Lille area. Lille: Moderate. Registration required, primary residence rule, 120-day annual cap for non-primary residences. Moderate enforcement with some fines issued. Roubaix: Moderate. Same MEL metropolitan rules apply - registration mandatory, primary residence requirement, 120-day limit. Light to moderate enforcement, fewer resources than Lille. Tourcoing: Moderate. MEL registration system, primary residence rule, 120-day cap. Light enforcement, many hosts operate with minimal oversight despite regulations. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Lille Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 19% year-over-year, while RevPAR has decreased 5%. This indicates balanced supply-demand dynamics. This equilibrium suggests that while the market is consolidating, the reduction in inventory has not yet offset the downward pressure on per-unit earnings.

Launch around January, 2-3 months before peak fall season (April peaks). This pre-peak timing lets you build reviews when competition is -13% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-July) when gaining traction is harder.

The most common amenities in Lille listings include: Kitchen (99%), Heating (94%), Tv (91%), Washing Machine (67%), Parking (53%). Amenities that boost revenue the most include Bbq, Washing Machine, Air Conditioning, with Bbq properties earning approximately 35% more (€29K/year vs €22K/year).

Monthly estimated revenue per listing in Lille over the last 12 months: May: €800, June: €804, July: €761, August: €777, September: €979, October: €1K, November: €973, December: €1K, January: €799, February: €741, March: €949, April: €1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Lille is €108, up 18% year-over-year. By property size: 1-bedroom properties average €87/night, 2-bedroom properties average €123/night, 3-bedroom properties average €171/night, 4+ bedroom properties average €282/night. Rates peak in December and are lowest in May.

Guests in Lille book an average of 28 days in advance, down 22% from last year. By property size: 1-bedroom: 26 days, 2-bedroom: 31 days, 3-bedroom: 31 days, 4+ bedroom: 36 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Lille Airbnb and VRBO market has seen the following changes: supply declined 19%, revenue per listing decreased 5%, occupancy fell 7%, average nightly rates increased 18%, and lead time decreased 22%. Increased nightly rates despite lower occupancy and shorter lead times highlight a transition toward more impulsive booking patterns.

In Lille, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 18% higher occupancy than weekdays.