La Baule-escoublac
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Annual revenue (actual)
€17.5k
12 mo avg
↑12%
from prior 12 mo
Occupancy rate
37%
12 mo avg
↓3%
from prior 12 mo
Avg daily rate
€138
12 mo avg
↑23%
from prior 12 mo
Lead time
34 days
12 mo avg
↓1 days
from prior 12 mo
Revpar
€34
12 mo avg
↑12%
from prior 12 mo
Methodology note: Figures reflect La Baule-escoublac market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| EV Charger | — | +€18,608 | — | — |
| Barbecue | 🔒 2•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 6•• (••%) | 🔒 +€1•••• (+•••%) | 🔒 €3•••• | 🔒 €1•••• |
| Internet | 🔒 6•• (••%) | 🔒 +€7••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Hot Tub | 🔒 1• (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Bicycles | 🔒 7• (•%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Parking | 🔒 7•• (••%) | 🔒 +€2••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| TV | 🔒 7•• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (7.0 nights)
1 bedroom (6.7 nights)
4+ bedrooms (6.5 nights)
3 bedrooms (6.4 nights)
Studio (5.8 nights)
Cleaning fee by bedroom
4+ bedrooms (€160)
3 bedrooms (€98)
2 bedrooms (€69)
1 bedroom (€42)
Studio (€40)
Professional host share
Independent hosts (72%)
Professionally managed (28%)
Over the 12 months ending September 2026, the La Baule-Escoublac market averaged 1,628 active Airbnb and VRBO listings, down 5% from a year earlier and up 64% over two years.
An average La Baule-Escoublac listing earns €14K/year. High-performing listings earn €28K, while low-performing listings earn €8K.
Average occupancy in La Baule-Escoublac is 33%, producing RevPAR of €26 per available night.
4+ bedroom listings generate the highest average annual revenue in La Baule-Escoublac, at €25K.
Rules vary across La Baule-Escoublac. La Baule-Escoublac: Moderate. Registration required, tourist tax mandatory. Standard French meublé de tourisme rules apply. Moderate enforcement through tax compliance checks. Le Pouliguen: Moderate. Declaration required for furnished rentals, tourist tax collection mandatory. Similar enforcement to La Baule with periodic inspections. Pornichet: Moderate. Tourist accommodation declaration needed, tax collection required. Enforcement focuses on tax compliance and safety standards rather than rental restrictions. Verify requirements for the property's jurisdiction.
The La Baule-Escoublac Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 5% year-over-year, while RevPAR has increased 33%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Kitchen (98%), TV (95%), Heating (93%). The strongest positive revenue associations are Bbq (+59%), Washing Machine (+58%), Internet (+37%).
Average daily rate in La Baule-Escoublac is €140, up 26% year-over-year. Rates peak in July and are lowest in March.
Guests in La Baule-Escoublac book an average of 33 days in advance, down 3% from last year. Booking windows range from 31 days for 1-bedroom listings to 42 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Monday. Weekend occupancy is 14% higher than weekday occupancy.
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