Haute Savoie

As of May 2026, Chamonix, Annecy, Megève have 13,911 active Airbnb and VRBO listings. This represents a 14% decrease from the previous year.

The average Airbnb or VRBO in Haute Savoie generates €23K per year. High-performing properties earn €59K/year, while low-performing properties earn €11K/year. This significant revenue variance suggests that top-tier assets capture a disproportionate share of market demand, highlighting a polarized landscape where property positioning dictates financial outcomes more than market-wide averages.

Airbnb and VRBO can be profitable in Haute Savoie. Average annual revenue is €23K with 36% occupancy. High-performing properties earn up to €59K/year. The delta between average and high performance indicates that revenue is heavily concentrated in elite listings, implying that market entry requires navigating a competitive ceiling where standard offerings struggle to capture volume.

The average occupancy rate for Airbnbs and VRBOs in Haute Savoie is 36%. This occupancy level, combined with an average nightly rate of €192, results in a RevPAR (revenue per available room) of €41 per day.

4+ bedroom properties demonstrate the strongest performance in Haute Savoie, with annual revenue of €47K. These properties balance operating costs and rental demand most effectively in the Haute Savoie market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Haute Savoie area. Chamonix: Strict. Registration mandatory, primary residence only, 120-day annual cap, authorization from mayor required. Active enforcement with fines and delisting from platforms. Annecy: Strict. Registration required, primary residence rule, 120-day limit, change-of-use permit for secondary homes. Active enforcement, regular inspections, platform cooperation. Megève: Strict. Registration mandatory, primary residence requirement, 120-day cap, municipal authorization needed. Moderate-to-active enforcement, though some hosts operate unlicensed properties. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Haute Savoie Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 14% year-over-year, while RevPAR has decreased 13%. This indicates balanced supply-demand dynamics. The synchronized contraction in both inventory and revenue suggests a market adjusting to lower transaction volume rather than one experiencing rapid saturation or growth.

Launch around November, 2-3 months before peak winter season (February peaks). This pre-peak timing lets you build reviews when competition is 48% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (September-November) when gaining traction is harder.

The most common amenities in Haute Savoie listings include: Kitchen (93%), Tv (89%), Heating (75%), Washing Machine (71%), Balcony (58%). Amenities that boost revenue the most include Hot Tub, Washing Machine, Bbq, with Hot Tub properties earning approximately 147% more (€80K/year vs €33K/year).

Monthly estimated revenue per listing in Haute Savoie over the last 12 months: May: €772, June: €851, July: €1K, August: €1K, September: €739, October: €703, November: €606, December: €2K, January: €2K, February: €2K, March: €2K, April: €1K. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Haute Savoie is €192, up 19% year-over-year. By property size: 1-bedroom properties average €111/night, 2-bedroom properties average €170/night, 3-bedroom properties average €270/night, 4+ bedroom properties average €600/night. Rates peak in February and are lowest in May.

Guests in Haute Savoie book an average of 35 days in advance, down 19% from last year. By property size: 1-bedroom: 32 days, 2-bedroom: 36 days, 3-bedroom: 40 days, 4+ bedroom: 46 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Haute Savoie Airbnb and VRBO market has seen the following changes: supply declined 14%, revenue per listing decreased 13%, occupancy fell 10%, average nightly rates increased 19%, and lead time decreased 19%. These indicators reveal a tightening market where higher pricing is failing to offset volume losses, reflecting changing consumer booking behaviors.

In Haute Savoie, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Friday and are lowest on Monday. Weekends show 10% higher occupancy than weekdays.