Fréjus

As of May 2026, Fréjus, Saint-Raphaël, Cannes, Saint-Tropez have 5,690 active Airbnb and VRBO listings. This represents a 14% decrease from the previous year.

The average Airbnb or VRBO in Fréjus generates €15K per year. High-performing properties earn €42K/year, while low-performing properties earn €7K/year. This wide revenue variance suggests that earnings are heavily tied to specific asset positioning rather than market-wide demand, as lower-tier units struggle to capture significant value in the current climate.

Airbnb and VRBO can be profitable in Fréjus. Average annual revenue is €15K with 32% occupancy. High-performing properties earn up to €42K/year. The delta between average and top-tier performance highlights a bifurcated landscape where elite listings effectively capture premium demand while the broader market faces significant revenue compression.

The average occupancy rate for Airbnbs and VRBOs in Fréjus is 32%. This occupancy level, combined with an average nightly rate of €175, results in a RevPAR (revenue per available room) of €23 per day.

4+ bedroom properties demonstrate the strongest performance in Fréjus, with annual revenue of €36K. These properties balance operating costs and rental demand most effectively in the Fréjus market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Fréjus area. Fréjus: Moderate. Registration required, primary residence rule, 120-day cap for secondary homes. Moderate enforcement with occasional checks. Saint-Raphaël: Moderate. Declaration mandatory, primary residence restriction, 120-day limit. Standard enforcement, some unlicensed activity exists. Cannes: Strict. Registration obligatory, primary residence only, 120-day cap, compensation housing required. Active enforcement with fines and monitoring. Saint-Tropez: Strict. Registration required, primary residence rule, 120-day limit, tight density controls. Active enforcement due to housing pressure. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Fréjus Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 14% year-over-year, while RevPAR has decreased 39%. This indicates balanced supply-demand dynamics. The simultaneous contraction in both supply and revenue suggests a market correction phase where the thinning of inventory has yet to stabilize broader unit profitability.

Launch around May, 2-3 months before peak summer season (August peaks). This pre-peak timing lets you build reviews when competition is 7% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-January) when gaining traction is harder.

The most common amenities in Fréjus listings include: Kitchen (91%), Tv (89%), Washing Machine (80%), Air Conditioning (77%), Heating (68%). Amenities that boost revenue the most include Pool, Bbq, Washing Machine, with Pool properties earning approximately 77% more (€42K/year vs €24K/year).

Monthly estimated revenue per listing in Fréjus over the last 12 months: May: €720, June: €903, July: €1K, August: €2K, September: €792, October: €612, November: €309, December: €568, January: €240, February: €244, March: €322, April: €790. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Fréjus is €175, up 21% year-over-year. By property size: 1-bedroom properties average €102/night, 2-bedroom properties average €146/night, 3-bedroom properties average €263/night, 4+ bedroom properties average €558/night. Rates peak in August and are lowest in February.

Guests in Fréjus book an average of 30 days in advance, down 35% from last year. By property size: 1-bedroom: 28 days, 2-bedroom: 30 days, 3-bedroom: 33 days, 4+ bedroom: 37 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Fréjus Airbnb and VRBO market has seen the following changes: supply declined 14%, revenue per listing decreased 39%, occupancy fell 11%, average nightly rates increased 21%, and lead time decreased 35%. Despite higher nightly pricing, the drop in occupancy and lead times points to a more reactive, short-notice booking environment.

In Fréjus, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Wednesday.