Étaples
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Overview
Annual Rev
€21.5k
12 mo avg
↑10%
from prior 12 mo
Occupancy rate
30%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
€143
12 mo avg
↑23%
from prior 12 mo
Lead time
33 days
12 mo avg
↓8 days
from prior 12 mo
Revpar
€40
12 mo avg
↓7%
from prior 12 mo
Methodology note: Figures reflect Étaples market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +€7,917 | — | — |
| Washing Machine | 🔒 1••• (••%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Pool | 🔒 1•• (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Barbecue | 🔒 1••• (••%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| EV Charger | 🔒 9• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Sauna | 🔒 6• (•%) | 🔒 +€6••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Gym | 🔒 2•• (•%) | 🔒 +€4••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Parking | 🔒 2••• (••%) | 🔒 +€3••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Bicycles | 🔒 1•• (•%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| TV | 🔒 2••• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Heating | 🔒 2••• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (4.6 nights)
2 bedrooms (4.6 nights)
1 bedroom (4.4 nights)
4+ bedrooms (3.9 nights)
Cleaning fee by bedroom
4+ bedrooms (€125)
3 bedrooms (€80)
2 bedrooms (€57)
1 bedroom (€41)
Professional host share
Professionally managed (76%)
Independent hosts (24%)
Over the 12 months ending August 2026, the Étaples market averaged 5,146 active Airbnb and VRBO listings, up 2% from a year earlier and up 54% over two years.
An average Étaples listing earns €19K/year. High-performing listings earn €34K, while low-performing listings earn €11K.
Average occupancy in Étaples is 33%, producing RevPAR of €37 per available night.
4+ bedroom listings generate the highest average annual revenue in Étaples, at €38K.
Rules vary across Étaples. Le Touquet-Paris-Plage: Moderate. Registration required, tourist tax collection mandatory. Standard French STR rules apply. Moderate enforcement in this resort town with established rental market. Boulogne-sur-Mer: Lenient. Basic registration and tourist tax required. Limited active enforcement. Hosts operate with minimal oversight in this smaller coastal city. Berck: Lenient. Tourist tax collection required, basic declaration. Light enforcement, established seasonal rental tradition with minimal restrictions. Verify requirements for the property's jurisdiction.
The Étaples Airbnb and VRBO market does not show clear signs of oversaturation. Supply has grown 2% year-over-year, while RevPAR has increased 26%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and November.
The most common amenities are Kitchen (98%), TV (95%), Heating (95%). The strongest positive revenue associations are Washing Machine (+37%), Internet (+27%), Bbq (+25%).
Average daily rate in Étaples is €146, up 26% year-over-year. Rates peak in August and are lowest in September.
Guests in Étaples book an average of 34 days in advance, down 9% from last year. Booking windows range from 30 days for 1-bedroom listings to 47 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Tuesday. Weekend occupancy is 35% higher than weekday occupancy.