Turku
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Annual revenue (actual)
€21.4k
12 mo avg
↑18%
from prior 12 mo
Occupancy rate
45%
12 mo avg
↓4%
from prior 12 mo
Avg daily rate
€126
12 mo avg
↑26%
from prior 12 mo
Lead time
32 days
12 mo avg
↑2 days
from prior 12 mo
Revpar
€45
12 mo avg
↑18%
from prior 12 mo
Methodology note: Figures reflect Turku market data as of October 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Annual revenue per listing, broken down by bedroom count. Compare which property sizes perform best.
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Tracks how the number of active listings changes over time. Rising supply with flat revenue may indicate saturation.
Performance metrics by bedroom
Breakdown of revenue, property values, yields, supply, and cleaning fees for each bedroom type.
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
Shows how specific amenities impact revenue. Beware false correlation i.e. more expensive properties tend to have pools or views.
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +€19,308 | — | — |
| Lake Access | 🔒 2• (•%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Barbecue | 🔒 1•• (••%) | 🔒 +€1•••• (+•••%) | 🔒 €3•••• | 🔒 €1•••• |
| Gym | 🔒 3• (•%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Sauna | 🔒 1•• (••%) | 🔒 +€7••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| TV | 🔒 3•• (••%) | 🔒 +€6••• (+••%) | 🔒 €2•••• | 🔒 €1•••• |
| Bicycles | 🔒 1• (•%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Air conditioning | 🔒 1•• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| EV Charger | 🔒 1• (•%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Washing Machine | 🔒 2•• (••%) | 🔒 +€1••• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
| Pets Allowed | 🔒 1•• (••%) | 🔒 +€8•• (+•%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Average nightly rate for each day of the week. Most markets see higher rates on weekends.
Occupancy rate by day of week
Shows booking patterns throughout the week. Helps understand demand cycles.
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
4+ bedrooms (5.1 nights)
1 bedroom (4.7 nights)
2 bedrooms (4.2 nights)
Studio (4.0 nights)
3 bedrooms (3.7 nights)
Cleaning fee by bedroom
4+ bedrooms (€113)
3 bedrooms (€82)
2 bedrooms (€36)
1 bedroom (€35)
Studio (€32)
Professional host share
Independent hosts (68%)
Professionally managed (32%)
Over the 12 months ending September 2026, the Turku market averaged 554 active Airbnb and VRBO listings, down 4% from a year earlier and up 14% over two years.
An average Turku listing earns €16K/year. High-performing listings earn €32K, while low-performing listings earn €8K.
Average occupancy in Turku is 36%, producing RevPAR of €33 per available night.
4+ bedroom listings generate the highest average annual revenue in Turku, at €31K.
Rules vary across Turku. Turku: Moderate. No specific STR regulations, but general rental rules apply. Condominiums may restrict rentals. Light municipal oversight, mostly complaint-driven enforcement. Naantali: Lenient. No STR-specific permits required. Standard business registration for commercial operations. Minimal enforcement, tourist-friendly approach. Raisio: Lenient. No dedicated STR regulations. Standard residential rental rules apply. Very limited enforcement, small market with few restrictions. Verify requirements for the property's jurisdiction.
The Turku Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 4% year-over-year, while RevPAR has increased 32%, suggesting demand is outpacing available supply.
RevPAR is highest in July and June; it is lowest in January and February.
The most common amenities are Kitchen (96%), Heating (91%), TV (87%). The strongest positive revenue associations are Lake Access (+59%), Bbq (+58%), Gym (+50%).
Average daily rate in Turku is €127, up 23% year-over-year. Rates peak in July and are lowest in February.
Guests in Turku book an average of 30 days in advance, up 2% from last year. Booking windows range from 28 days for 1-bedroom listings to 40 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 29% higher than weekday occupancy.
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