Rovaniemi
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Overview
Annual Rev
€58.8k
12 mo avg
↓16%
from prior 12 mo
Occupancy rate
40%
12 mo avg
↓10%
from prior 12 mo
Avg daily rate
€251
12 mo avg
↓1%
from prior 12 mo
Lead time
38 days
12 mo avg
↓2 days
from prior 12 mo
Revpar
€110
12 mo avg
↓18%
from prior 12 mo
Methodology note: Figures reflect Rovaniemi market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Pool | — | +€82,715 | — | — |
| Hot Tub | 🔒 4• (•%) | 🔒 +€6•••• (+•••%) | 🔒 €1••••• | 🔒 €5•••• |
| Air conditioning | 🔒 3•• (••%) | 🔒 +€3•••• (+•••%) | 🔒 €7•••• | 🔒 €3•••• |
| Bicycles | 🔒 1• (•%) | 🔒 +€3•••• (+••%) | 🔒 €8•••• | 🔒 €5•••• |
| Barbecue | 🔒 9• (••%) | 🔒 +€2•••• (+••%) | 🔒 €7•••• | 🔒 €5•••• |
| Lake Access | 🔒 6• (•%) | 🔒 +€1•••• (+••%) | 🔒 €7•••• | 🔒 €5•••• |
| EV Charger | 🔒 3• (•%) | 🔒 +€1•••• (+••%) | 🔒 €7•••• | 🔒 €5•••• |
| Heating | 🔒 6•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €5•••• | 🔒 €4•••• |
| Washing Machine | 🔒 5•• (••%) | 🔒 +€8••• (+••%) | 🔒 €5•••• | 🔒 €5•••• |
| Sauna | 🔒 3•• (••%) | 🔒 +€7••• (+••%) | 🔒 €6•••• | 🔒 €5•••• |
| Internet | 🔒 4•• (••%) | 🔒 +€5••• (+••%) | 🔒 €5•••• | 🔒 €5•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
3 bedrooms (6.0 nights)
4+ bedrooms (5.8 nights)
1 bedroom (5.2 nights)
2 bedrooms (5.2 nights)
Cleaning fee by bedroom
3 bedrooms (€121)
4+ bedrooms (€98)
2 bedrooms (€62)
1 bedroom (€35)
Professional host share
Professionally managed (79%)
Independent hosts (21%)
Over the 12 months ending August 2026, the Rovaniemi market averaged 1,145 active Airbnb and VRBO listings, up 23% from a year earlier and up 284% over two years.
An average Rovaniemi listing earns €40K/year. High-performing listings earn €94K, while low-performing listings earn €21K.
Average occupancy in Rovaniemi is 36%, producing RevPAR of €85 per available night.
4+ bedroom listings generate the highest average annual revenue in Rovaniemi, at €71K.
Rules vary across Rovaniemi. Rovaniemi: Lenient. No specific STR permits required, general business registration needed. Minimal enforcement, hosts operate freely. Levi: Lenient. Part of Kittilä municipality, no special STR regulations beyond business registration. Tourism-focused area, very light enforcement. Saariselkä: Lenient. Part of Inari municipality, minimal STR rules, standard business registration. Tourism economy, practically no enforcement of restrictions. Verify requirements for the property's jurisdiction.
The Rovaniemi Airbnb and VRBO market appears broadly balanced. Supply has grown 23% year-over-year, while RevPAR has increased 9%, showing no clear supply-demand imbalance.
RevPAR is highest in December and January; it is lowest in May and April.
The most common amenities are TV (92%), Kitchen (92%), Heating (89%). The strongest positive revenue associations are Hot Tub (+100%), Air Conditioning (+93%), Internet (+64%).
Average daily rate in Rovaniemi is €257, up 12% year-over-year. Rates peak in December and are lowest in September.
Guests in Rovaniemi book an average of 38 days in advance, down 9% from last year. Booking windows range from 37 days for 3-bedroom listings to 41 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Friday and are lowest on Monday. Weekend occupancy is 10% higher than weekday occupancy.