Kuopio

As of June 2026, Kuopio, Tahko, Varkaus have 419 active Airbnb and VRBO listings. This represents a 10% decrease from the previous year.

The average Airbnb or VRBO in Kuopio generates €14K per year. High-performing properties earn €26K/year, while low-performing properties earn €7K/year. Declining supply coupled with flat revenue suggests tightening availability isn't translating to pricing power, indicating a buyer's market. The 3x performance spread at 40% occupancy reveals significant operational variance—some hosts are capturing disproportionate demand while others struggle with underutilization.

Airbnb and VRBO can be profitable in Kuopio. Average annual revenue is €14K with 40% occupancy. High-performing properties earn up to €26K/year. Declining supply paired with flat revenue suggests tightening competition, while the significant gap between average and high performers indicates market stratification where property differentiation drives outsized returns.

The average occupancy rate for Airbnbs and VRBOs in Kuopio is 40%. This occupancy level, combined with an average nightly rate of €98, results in a RevPAR (revenue per available room) of €27 per day.

4+ bedroom properties demonstrate the strongest performance in Kuopio, with annual revenue of €21K. These properties balance operating costs and rental demand most effectively in the Kuopio market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Kuopio area. Kuopio: Lenient. No specific STR regulations beyond standard business registration. General safety/tax compliance expected. Minimal enforcement, hosts operate freely. Tahko: Lenient. Tourist area with established STR culture. Basic business registration, tax reporting required. Light enforcement, widespread vacation rental activity accepted. Varkaus: Lenient. No dedicated STR rules. Standard business permits and tax obligations apply. Very light enforcement, small market with minimal regulatory focus. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Kuopio Airbnb and VRBO market is currently showing balanced conditions. Supply has declined 10% year-over-year, while RevPAR has decreased 7%. This indicates balanced supply-demand dynamics. The notable gap between average revenue ($14,041) and high-performing properties ($25,649) suggests differentiation opportunities exist, though the 40% occupancy rate indicates meaningful competition for bookings in the current market.

Launch around April, 2-3 months before peak summer season (July peaks). This pre-peak timing lets you build reviews when competition is 11% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (November-January) when gaining traction is harder.

The most common amenities in Kuopio listings include: Tv (96%), Kitchen (90%), Heating (82%), Washing Machine (72%), Balcony (46%). Amenities that boost revenue the most include Sauna, Bbq, Lake Access, with Sauna properties earning approximately 45% more (€23K/year vs €16K/year).

Monthly estimated revenue per listing in Kuopio over the last 12 months: May: €655, June: €1K, July: €1K, August: €1K, September: €801, October: €751, November: €665, December: €797, January: €562, February: €708, March: €736, April: €701. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Kuopio is €98, up 12% year-over-year. By property size: 1-bedroom properties average €86/night, 2-bedroom properties average €117/night, 3-bedroom properties average €149/night, 4+ bedroom properties average €228/night. Rates peak in December and are lowest in May.

Guests in Kuopio book an average of 26 days in advance, down 22% from last year. By property size: 1-bedroom: 24 days, 2-bedroom: 30 days, 3-bedroom: 32 days, 4+ bedroom: 30 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Kuopio Airbnb and VRBO market has seen the following changes: supply declined 10%, revenue per listing decreased 7%, occupancy fell 4%, average nightly rates increased 12%, and lead time decreased 22%. The rate increase amid falling occupancy suggests hosts are competing for fewer bookings, while the substantial gap between average ($14,041) and high-performing listings ($25,649) indicates significant performance stratification in the market.

In Kuopio, Saturday sees the highest booking demand while Sunday has the lowest. Nightly rates peak on Saturday and are lowest on Monday. Weekends show 19% higher occupancy than weekdays.