Jyväskylä

As of June 2026, Jyväskylä, Kuopio, Tampere have 584 active Airbnb and VRBO listings. This represents a 3% increase from the previous year.

The average Airbnb or VRBO in Jyväskylä generates €15K per year. High-performing properties earn €31K/year, while low-performing properties earn €7K/year. This significant revenue variance suggests that market returns are highly sensitive to specific asset positioning rather than broad market trends, as the top tier captures over double the average earnings.

Airbnb and VRBO can be profitable in Jyväskylä. Average annual revenue is €15K with 29% occupancy. High-performing properties earn up to €31K/year. The delta between the 29% average occupancy and the higher revenue potential indicates a market where competitive differentiation heavily influences the ability to capture seasonal or event-driven demand.

The average occupancy rate for Airbnbs and VRBOs in Jyväskylä is 29%. This occupancy level, combined with an average nightly rate of €146, results in a RevPAR (revenue per available room) of €31 per day.

4+ bedroom properties demonstrate the strongest performance in Jyväskylä, with annual revenue of €27K. These properties balance operating costs and rental demand most effectively in the Jyväskylä market. Property performance varies significantly by location, amenities, and management quality.

Short-term rental regulations vary by jurisdiction in the Jyväskylä area. Jyväskylä: Lenient. No specific STR permits required, general business registration recommended. Building safety standards apply. Minimal enforcement, hosts operate freely. Kuopio: Lenient. No STR-specific licenses, standard business rules if commercial. Fire safety compliance expected. Light enforcement, market operates openly. Tampere: Lenient. No special STR permits, business ID for tax purposes. Building regulations apply. Minimal active enforcement, thriving STR market. Always verify current regulations with local authorities and obtain necessary permits before operating a short-term rental.

The Jyväskylä Airbnb and VRBO market is currently showing balanced conditions. Supply has grown 3% year-over-year, while RevPAR has decreased 13%. This indicates balanced supply-demand dynamics. The contraction in RevPAR despite modest supply growth highlights that current demand levels are struggling to absorb even slight increases in inventory, putting downward pressure on yields.

Launch around November, 2-3 months before peak summer season (February peaks). This pre-peak timing lets you build reviews when competition is 34% lower than peak months. Avoid launching during peak season when established listings dominate, or slow months (January-November) when gaining traction is harder.

The most common amenities in Jyväskylä listings include: Tv (94%), Kitchen (83%), Heating (76%), Washing Machine (73%), Sauna (51%). Amenities that boost revenue the most include Hot Tub, Sauna, Bbq, with Hot Tub properties earning approximately 100% more (€44K/year vs €22K/year).

Monthly estimated revenue per listing in Jyväskylä over the last 12 months: May: €685, June: €1K, July: €1K, August: €965, September: €815, October: €720, November: €627, December: €1K, January: €716, February: €1K, March: €969, April: €760. These figures are based on RevPAR (revenue per available room) multiplied by the number of days in each month.

The overall average nightly rate in Jyväskylä is €146, up 18% year-over-year. By property size: 1-bedroom properties average €103/night, 2-bedroom properties average €134/night, 3-bedroom properties average €210/night, 4+ bedroom properties average €346/night. Rates peak in December and are lowest in May.

Guests in Jyväskylä book an average of 29 days in advance, down 20% from last year. By property size: 1-bedroom: 27 days, 2-bedroom: 30 days, 3-bedroom: 31 days, 4+ bedroom: 38 days. Larger properties tend to have longer booking windows as guests plan group trips further ahead.

Over the past year, the Jyväskylä Airbnb and VRBO market has seen the following changes: supply grew 3%, revenue per listing decreased 13%, occupancy fell 16%, average nightly rates increased 18%, and lead time decreased 20%. These shifts suggest hosts are attempting to offset lower occupancy with higher pricing, though this strategy is resulting in a net decline in overall revenue.

In Jyväskylä, Saturday sees the highest booking demand while Monday has the lowest. Nightly rates peak on Saturday and are lowest on Tuesday. Weekends show 38% higher occupancy than weekdays.