Helsinki
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Overview
Annual Rev
€23.6k
12 mo avg
↓2%
from prior 12 mo
Occupancy rate
50%
12 mo avg
↓6%
from prior 12 mo
Avg daily rate
€110
12 mo avg
↑9%
from prior 12 mo
Lead time
33 days
12 mo avg
↓7 days
from prior 12 mo
Revpar
€46
12 mo avg
↓12%
from prior 12 mo
Methodology note: Figures reflect Helsinki market data as of September 2026. Data covers Airbnb, VRBO, and Booking.com listings. Values are seasonally influenced; rounding applied for readability.
Revenue per listing by bedroom
Bedroom count:
0
1
2
3
4+
Short-term rental supply growth
Performance metrics by bedroom
Bedrooms
Annual Rev
Supply
Revenue boost by amenity
| Amenity | Listings With | Revenue Boost | Revenue With | Revenue Without |
|---|---|---|---|---|
| Hot Tub | — | +€23,813 | — | — |
| Sauna | 🔒 3•• (••%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Pool | 🔒 5 (•%) | 🔒 +€1•••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Barbecue | 🔒 8• (•%) | 🔒 +€8••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Bicycles | 🔒 2• (•%) | 🔒 +€8••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Ski | 🔒 1• (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Gym | 🔒 1•• (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Lake Access | 🔒 2• (•%) | 🔒 +€7••• (+••%) | 🔒 €3•••• | 🔒 €2•••• |
| Washing Machine | 🔒 1••• (••%) | 🔒 +€6••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| TV | 🔒 1••• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
| Air conditioning | 🔒 4•• (••%) | 🔒 +€5••• (+••%) | 🔒 €2•••• | 🔒 €2•••• |
Nightly rate by day of week
Occupancy rate by day of week
Listings by channel
Listings by rental type
Listings by amenities
Listings by size
4+ bedrooms (0%)
Listings by availability
Length of stay by bedroom
2 bedrooms (5.5 nights)
1 bedroom (5.0 nights)
3 bedrooms (4.6 nights)
4+ bedrooms (3.7 nights)
Cleaning fee by bedroom
4+ bedrooms (€102)
3 bedrooms (€66)
2 bedrooms (€52)
1 bedroom (€37)
Professional host share
Professionally managed (75%)
Independent hosts (25%)
Over the 12 months ending August 2026, the Helsinki market averaged 1,779 active Airbnb and VRBO listings, down 10% from a year earlier and up 21% over two years.
An average Helsinki listing earns €22K/year. High-performing listings earn €44K, while low-performing listings earn €10K.
Average occupancy in Helsinki is 48%, producing RevPAR of €43 per available night.
4+ bedroom listings generate the highest average annual revenue in Helsinki, at €68K.
Rules vary across Helsinki. Helsinki: Moderate. Registration required, occasional rental permitted without business license. Moderate enforcement, some illegal operations exist. Espoo: Moderate. Similar to Helsinki, registration needed for regular rentals. Light to moderate enforcement, compliance varies. Vantaa: Moderate. Registration requirements apply, occasional rental allowed. Light enforcement, many operate informally without issues. Verify requirements for the property's jurisdiction.
The Helsinki Airbnb and VRBO market does not show clear signs of oversaturation. Supply has declined 10% year-over-year, while RevPAR has increased 22%, suggesting demand is outpacing available supply.
RevPAR is highest in August and July; it is lowest in January and February.
The most common amenities are Kitchen (99%), Heating (94%), Internet (92%). The strongest positive revenue associations are Sauna (+59%), Bbq (+35%), Gym (+29%).
Average daily rate in Helsinki is €126, up 21% year-over-year. Rates peak in August and are lowest in February.
Guests in Helsinki book an average of 35 days in advance, down 4% from last year. Booking windows range from 33 days for 1-bedroom listings to 44 days for 4+ bedroom listings.
Booking demand is highest on Saturday and lowest on Monday. Nightly rates peak on Saturday and are lowest on Sunday. Weekend occupancy is 17% higher than weekday occupancy.